In 2019, China's automobile production and sales dropped by 7.5% and 8.2% respectively, which is destined to force car companies to continue to tighten their belts in 2020.
At the end of December 2019, the novel coronavirus pneumonia broke out in Wuhan, threatening people's lives and property.
Facing the national crisis, car companies in the cold winter chose to contribute as much as possible.
Li Auto: Donated 2 million Li Auto’s first model, Li Auto One, which was officially launched in October 2019.
Ideal One has been much discussed as a range-extended electric vehicle.
Judging from the current order volume and delivery volume, the future of Li Auto is not very ideal.
In January 2020, a person familiar with the matter revealed that Li Auto applied for a U.S. IPO to seek listing.
As a new force in car manufacturing, financial difficulties are a fatal problem. Donating 2 million yuan to Wuhan when orders and deliveries are not ideal, and financial difficulties are undoubtedly dedicating one's life.
From this point alone, the ideal car deserves people's respect.
Xpeng Motors: Donated 3 million yuan in supplies. Xpeng Motors currently only has one model on sale, the Xpeng G3.
Although Xpeng Motors experienced a lot of public opinion shock in 2019, with one model, Xpeng Motors achieved annual sales of more than 16,000 vehicles, and private cars accounted for more than 80% of them.
Due to the reduction of new energy subsidies in July 2019, sales growth in the second half of the year was affected.
At the 2019 Guangzhou Auto Show, Xpeng P7 officially opened for pre-sale. In 2020, Xpeng will officially enter a multi-car lineup, and is expected to perform better in terms of sales.
During this epidemic, Xpeng Motors donated 3 million yuan in supplies to the Wuhan area, becoming a role model for new car-making forces.
Great Wall Motors: Donated 5 million. From January to December 2019, Great Wall Motors achieved a year-on-year increase of 2.98% in output and a year-on-year sales increase of 0.69%. It is one of the few independent car companies to increase both production and sales.
But behind all this is the price-for-volume approach at the expense of lower gross profit margins.
Great Wall Motors has more than 70 holding subsidiaries with more than 60,000 employees.
It is not easy to feed a large population. Even though Great Wall Motors has now become a leading company of its own brands, it is not immune to the "frostbite" of the Ice Age.
On January 28, Great Wall Motors donated 5 million yuan to Wuhan to help Wuhan citizens and front-line medical staff tide over the difficulties.
Chery Automobile: Donated 10 million. In 2019, Chery Group sold a total of 745,000 vehicles, including 639,000 self-owned brand models, a year-on-year increase of 6.9%.
It is very rare to achieve such results in the context of the overall decline of the auto market.
Thanks to systematic construction and platform development, Chery Automobile's product iteration cycle is shorter.
In 2020, Chery Automobile also launched the new Tiggo 7?, Tiggo 8 and other facelift models, accelerating market launch and leading the Chinese automobile market.
As a relatively successful car company in 2019, Chery Automobile donated 10 million yuan to the areas hardest hit by the epidemic in Wuhan on January 28.
Geely Auto: 200 million yuan special fund for epidemic prevention and control + 50 Jiaji MPVs. Geely Auto’s total sales reached 1,361,560 units in 2019. Although total sales still dominate the Chinese passenger car market, they fell 9.3% compared to 2018.
In 2019, Geely Emgrand became the sales pillar of Geely Automobile. In addition, Lynk & Co 03 and Geely Binyue also showed extraordinary strength.
On January 28, Geely Automobile donated 200 million yuan to establish a special fund for epidemic prevention and control, which will be used for the purchase of medical equipment such as masks, disinfectants, goggles, and ventilators, as well as the construction of hospitals in epidemic areas.
At the same time, 50 Geely Jiaji MPVs were donated for transportation deployment to support areas with severe epidemics in China.
This article comes from the author of Autohome Chejiahao and does not represent the views and positions of Autohome.