How many young people feel that they have taken the wrong money because the fund has plummeted?

They madly captured the social accounts of fund managers, forming a star-making trend in the fund industry. From Zhang Kun of Yifangda's saying that "Kun Kun flies bravely, ikun will always follow" to Noan Cai Songsong's saying that "make money with Mr. Cai and lose money with the vegetable dog".

But what collapsed earlier than the star fund manager was the living expenses of young people.

As a result, a large number of young people who were greened by the fund quickly caught idle fish because the Jinshan Yinshan at home turned green, and realized "returning blood" to cover their positions by selling their property!

There are indeed some people who are happy and some who are worried. Alipay's fund, which continues to be popular here, has allowed a large number of investors to cut their meat and leave, while the idle fish here has become the biggest winner because of the influx of fund people who "sell their property".

Moreover, on idle fish, you can't imagine how far young people can play!

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Young people funded by the fund

Fantasize about selling real estate on idle fish

If you lose money by searching for funds on idle fish, you can see the sad world of young people everywhere.

Selling beloved collectibles is bitter:

Hanfu, JK, sneakers, blind boxes, hand-made models, etc. They are all hung on idle fish, and they are all young people's favorite treasures, but in the face of the collapse of the fund, they eventually lost!

Forced online execution:

Leeks, it's finally time to display their talents for 5 doumi.

Advertising poster design, art website decoration, e-commerce main map design, etc. ; Short video production, typesetting, copywriting, etc. There are also people who make money by PPT, who are responsible for rationalizing their thinking and doing telephone counseling on PPT skills. The service is quite intimate.

Selling love beans around:

Unless forced, no girl will have the heart to put something that loves beans in her hand.

Selling a boyfriend's gift:

Love is still a little weak in front of life! Don't blame me for material things, I also want to live!

Selling cats:

Thank you for spending the lonely days with me, but for the sake of living, I have to ... hurt, and my conscience hurts a little.

And Ji Min, even turned out grandma's sewing machine. It seems that there is really no way out.

There are also pot sellers, so exchange them for some food.

Look at these brain holes selling real estate. I almost sold myself in idle fish. I really want to copy the bottom of the fund, but the fund copied the real version of my family.

To this end, the resale of idle fish also has a cooling-off period.

Of course, the rivers and lakes of idle fish are too miscellaneous. It is not excluded that some non-basic people fish in troubled waters and use the "fund loss" to rub the keyword heat. After all, traffic is paramount.

In addition, if someone returns blood, someone will miss it.

When a group of young people sell real estate on idle fish, a group of young buyers decide the strength of the knife according to the seller's copy.

"Fund loss" is a knife; "fund collapse" is a big knife; And "crying is boring" or "too lazy to jump off a building" means that the price can be halved!

It can be seen that human emotions are not connected.

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"Everything can be idle fish"

I can't imagine how far young people can play!

Do you think all the above are idle fish transactions? Don't!

It can be said, "No one is allowed to buy or sell, otherwise Zheng Shuang can hang the children on idle fish and sell them."

You can never imagine what is sold on idle fish. Those grotesque brain holes and the interests of the minority make it impossible to imagine how much role young people can play!

There are also a bunch of services for generations, such as drinking milk tea, writing Spring Festival couplets, setting off firecrackers, supervising weight loss during the Spring Festival, dating, and feeding cats in the same city. It feels like making money for others!

There are even plans and study supervision services tailored for others in their spare time.

Even more exaggerated, there is a virtual chat service of "Lonely Frog". How lonely mankind is!

It seems that young people's talent can go beyond design or copywriting.

What's even more amazing is the score of Yan value.

Spend a few dollars and send a few photos of yourself, and you can get the so-called face value points. Some sellers will also attach hundreds of words of text evaluation, compatibility and wearing suggestions, as well as value-added services such as beauty raiders.

Big forest, all kinds of business!

In my impression, Idle Fish is just a second-hand trading website. A typical example is that many stars choose to open accounts in idle fish and resell some idle clothes, shoes or supplies.

I didn't expect you to be such a slacker.

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So you are such an idle fish!

Idle fish is no longer just a cold second-hand trading platform, but also a variety of needs such as socialization, trading, display and service. Anything can be idle fish. Here, you can make money, communicate and market.

1: young people's wealth password

More and more young people have joined the army of "idle economy".

According to the latest data released by Xianyu, at present, the post-90 s users on the platform have accounted for more than 60%, and the number of active secondary users has exceeded 6.5438+0.4 million; The number of Z generation (post-1995) who take pleasure in fishing idle fish every day is as high as 5 million.

Not only the users are growing geometrically, but also the activity and transaction popularity are very high. According to some reports, in 2020, the transaction volume of idle fish exceeded 200 billion yuan, and the number of goods on the shelves reached 654.38 billion.

Why are young people so keen on the idle economy?

On the one hand, young people are willing to pay for their favorite trends, so there are many idle items. On the other hand, their consumption concept is light, and the idea of giving up life is implanted in their minds. Unconsciously, they have infiltrated the concept of enjoying the economy into all aspects of life, and they can iterate constantly to improve their quality of life.

Moreover, many creative ideas, talents and unpopular niche products can be realized in idle fish.

Therefore, idle fish, the Jianghu, can make them easily dig the first bucket of gold.

A few days ago, at Xujiahui subway station in Shanghai, 12 gold coupons had 12 netizens from different fields, and the annual income of idle fish in 2020 ranged from 3000 to 90000.

Statistics show that mobile phones, clothing, shoes and hats, books and digital products are popular among idle fish. Last year, more than 400,000 kindle and 1 10,000 mobile phones were successfully traded on this platform.

Unpopular interests such as antique collection, modified cars, specimen making and other commodities can also be used on idle fish. For example, the "first bucket of gold" bill mentioned above, a boy born after 1980s who is keen on antique collection, made a profit of more than 50,000 yuan by trading antique products such as a century-old rosewood dresser and antique typewriter.

On Tanabata in 2020, Idle Fish sold 35,063 "Lonely Frog" virtual chat companion services; During the Spring Festival this year, the total number of orders for feeding cats in the same city has exceeded 30,000.

Idle fish seems to be the wealth password of young people.

2. Unique community culture

As a second-hand trading platform, idle goods involved in idle fish are more comprehensive and colorful, thus creating a unique community culture and gathering people with different interests.

Here, there are trendy players such as scene restorers, doll changers, painters, antique craftsmen and painters, as well as young people such as modified car clubs, drones and model airplanes, and rubber seals.

In a cultural community where interests, hobbies and brain holes are transformed into a sense of belonging, users can gather in topics of their own interest, discuss related products, quickly find people with the same hobbies, and let young people establish emotional links in the shopping process of buying, selling, shopping, chatting and playing.

At present, there are more than 400 interest-related gameplay communities. Such as Farewell to My Ex, Hanfu, Antique Handicrafts, Motorcycle, Playing with Camera, Being a Loser, Mechanical Keyboard and so on.

Among them, the largest number of "A lipstick temptation" exceeds 200,000, and there are nearly 30,000 young people in the mechanical keyboard circle.

These young people in the circle gathered because of interest not only enhance the activity of platform users, but also their spending power can not be underestimated.

Where young people are, brand marketing is there. Today's leisure fish is not only a community for trading and communication, but also seems to be a new position for brand marketing.

The most classic marketing case is to cooperate with IP to attract young people's attention by selling the same items or dolls of IP for free.

The film "New God: Nezha Rebirth", a "cyber" new Nezha, earned nearly 60 million at the box office on the first day of its release on the first day of the first month of the first month.

Users only need to post a topic related to # Guo Man #, and they will have the opportunity to experience the blind box machine of joint film brands. It's still tempting that the protagonist can move dolls for free. Through crowdfunding, blind box and lottery, a large number of fans in Guo Man gathered to post and have a heated discussion.

Last August, during the broadcast of The Longest Day in Chang 'an, The Longest Day in Chang 'an teamed up with idle fish to sell 24 costume props in the play.

Of course, this is not only a simple return to nature, but more importantly, it extends the industrial chain value of film and television IP, and at the same time, it can gain a certain degree of enthusiasm at the key nodes of its own publicity!

There are also film and television props such as the film and television drama "Helai Hua Ting" and the variety show "blossoming flowers 2" which were successfully auctioned on idle fish.

In addition, Xianyu also cooperated with some trendy brands to hold offline exhibitions. In August, idle fish XCJoy held a trend toy exhibition in Shanghai, which gathered the participation of platform users and gave users a novel experience. The immersive scene of online and offline combination allows brands to better embrace young people.

Whether it's beeping or idle fish, the special social and cultural atmosphere allows users to get together because of love, and everything can be marketed. How the brand embraces this group of young people through the characteristics of idle fish needs further innovation and excavation.