First of all, in terms of research objectives, quantitative research attaches importance to predictive control, while qualitative research attaches importance to understanding meaning; Secondly, in the research object, quantitative research emphasizes the objective truth of facts, while qualitative research emphasizes the subjective intention of the object; Thirdly, in terms of research methods, quantitative research pays attention to empirical confirmation, while qualitative research pays attention to interpretation and construction.

Due to different methodological orientations, there are obvious differences between quantitative research and qualitative research in practical application. This is mainly reflected in the following aspects:

1, with different emphasis.

Quantitative research focuses on the quantity of things, while qualitative research focuses on material aspects.

2. Different levels of research.

Quantitative research is to be more accurate and qualitative.

3, according to different

Quantitative research is based on the real data obtained from the main survey, while qualitative research is based on a large number of historical facts and life experience materials.

4. Different means

Quantitative research mainly adopts simplified measurement, statistical analysis and modeling, while qualitative research mainly adopts logical reasoning and historical comparison.

5. The subject foundation is different.

Quantitative research is based on probability theory and social statistics, while qualitative research is based on logic and history.