since AND1 was founded in p>1993, three college students in their twenties, Seth Berger, Jay Gilbert and Tom Austin, felt that there was nothing cool enough at a sports goods exhibition in the United States, and then they decided to create a brand for "people who really play basketball". On the way home, they wrote a few words of trash talk on napkins and vowed to make Nike look good ... and that's how ……AND1 started.

around p>2, during the NBA All-Star Game, AND1 founded a group, MixTape, which was a basketball show with entertainment as its main feature.

In the summer of 1999, AND 1 signed the street legend Rafer Alston. He was the first player to sign with AND 1 outside the NBA.

In 1999, and 1 officially released Mix Tape Volume 1 (5, volumes were given to players first, 2, volumes were distributed through Footaction)

In 1999/summer, AND 1 cooperated with Main Event. They held a street race in New Jersey. More than 1, people watched. These clips became the later Mix Tape Vol 2

1999/ October/ 31 AND 1 held a "Platinum Player" competition in Hunter College, with Mos Def as the guest performer. < P > In 1999/autumn, AND 1 signed some street players (Half Man, Main, Shane, Future, Craft, Headache). At the same time, The Mix Tape Volume 2

2/6 AND 1 was released, and the Mix Tape Remix was released. AND 1 officially signed contracts with Hot Source and AO.

The plan of Mix Tape Tour was announced on July 2.

The first Mix Tape Tour Competition was held in Los Angeles on August 19, 2.

The Mix Tape Tour Competition was held in Chicago on August 26, 2.

2/9/ 15 Mix Tape Tour competition released Mix Tape Volume 3 in Atlanta

21/2 AND 1. At the same time, the plan of Mix Tape Tour 21 was announced (4 competitions, 18 open competitions). On the weekend of the all-star competition, AND 1 also held some street competitions in Washington, D.C.

21/6/23 Mix Tape Tour Competition in new york

21/7/7 Mix Tape Tour Competition in Chicago

21/7/13 AND 1 released Mix Tape Volume 4

21/8/ 4 Mix Tape Tour competition in Philadelphia

21/8/18 Mix Tape Tour competition in Los Angeles

21/11/17 AND 1 released four volumes of One Love Mix Tape DVD

22/ 5 AND 1 announced the plan of Mix Tape Tour 22 (5 matches and 2 open matches)

22/ 6/1 and ESPN cooperated in the street basketball TV show

22/ 6 AND 1 released Mix Tape Volume 5. This is the first volume of Mix Tape sold by AND 1. As soon as it was released, it became the sales champion of American sports video market.

22/ 6-8 Mix Tape Tour 2

AND 1 officially signed a contract with Alimoe, the legend of the first volume of Mix Tape

On June 21, 22, the first pair of shoes "Skip to My Lou" endorsed by street players was officially launched.

22/ The TV basketball show was broadcast on ESPN. After broadcast, it was well received.

In 22/11/5 and 1, and 1 Ball Access: The Mix Tape Tour was released.

In 23/4/7 and 1, "Street Ball" was released in DVD and VHS formats respectively.

23/ In mid-June, the fourth Mix Tape Tour began to release the video of "Skip vs. Alimoe" on June 27, 23 < P > The first overseas Mix Tape Tour stopped in Barcelona, London and Paris on October 23. Frankfurt and Milan

Up to now, AND1 has signed professional players such as Monta Ellis 8, Steve Blake 2, Rafer Alston 12, James Jones 22, Carlos Arroyo 7, Marquis Daniels 6, Nathan Quarry and other seven professional players ...

As for AND1' s latest news released in the United States ~

AND1' s limited edition shoes are limited to 1,929 pairs worldwide. Each tongue has its own identification. This one is to commemorate Dr. Martin Luther King. Taking his birth year as the production quantity, And1 will donate half of the proceeds of this ME8 to the Dr. Martin Luther King Foundation, and this one is also a Montana.