In recent times, the yield rates of many banks' wealth management products have increased one after another, and a "financial management income war" has begun among banks.

According to reporters from Peng Yong News, it is no longer uncommon for bank financial management returns to exceed 5%. A new financial management product launched by a joint-stock bank on June 1 has an expected annualized return of up to 6.05%.

At a China Construction Bank branch in Shanghai, a financial manager told customers who came to inquire about financial services that financial products have been selling better recently, and it is best to purchase them through mobile client operations such as mobile banking.

"Rely on grabbing." However, the highest annualized rate of return for these products that need to be grabbed does not exceed 4.65%.

A reporter from Peng Yong News discovered from the visit that the yield rate of ICBC's financial products is not much different from that of China Construction Bank, usually around 4.5%.

Compared with these large state-owned banks, the financial products of some joint-stock banks and city commercial banks have higher yields and have also risen faster.

The yield rate continues to rise, and the yield rate of short-term financial management products rises faster. A financial management manager of China Everbright Bank told Penghuo News that in the past two months, the yield rate of financial product products has indeed continued to rise, but when recommending products to customers, it is not recommended.

Invest all financial funds in products with a longer time limit.

At a Pudong Development Bank branch in Shanghai, the main products currently promoted are the bank's own financial products.

The starting subscription amount for these products is 50,000 yuan, and the annualized yield ranges from 3.5% to 4.95%.

However, the product with an annualized yield of 4.95% is an exclusive product for new customers.

It can be seen from the bulletin board posted at the door of this Shanghai Pudong Development Bank that the "Estimated Annualized Yield" column of financial products is constantly being covered up by new stickers, and the numbers are getting bigger and bigger.

According to a financial manager of the bank, there is a product on sale with a higher yield. "Five days later, the expected yield will be raised to 4.85% for a period of four months (123 days), and to 4.85% for a period of one year (389 days)."

"Now, the expected yield of this commodity is 4.75% for both the four-month (123-day) term and the one-year (389-day) term.

In other words, this product will appear "upside down" in 5 days, and the shorter investment period will result in higher yields.

In addition, judging from the various financial products launched by Bank of Nanjing on June 2, the expected return rate of various 91-day and 35-day non-guaranteed products has reached 5%, with the highest return rate reaching 5.20%.

The return rate of some commodities with longer investment periods is not as good as that of some short-term commodities.

Lian Ping, chief economist of the Bank of Communications, said in an interview with Pulse News that this "upside-down" phenomenon is not uncommon, but it cannot be said to be a normal phenomenon. It is mainly caused by factors such as tight short-term liquidity and uncertainty in the mid-term.

of.

"The growth rate of deposits has slowed down since this year, and now it is approaching the end of the first half of the year. The impact of audit factors has increased under the background of deleveraging, so short-term yields may also rise." "Fancy" financial management incidents are frequent, and high-yield products are limited to purchase for a limited time.

In order to attract more customers, banks, while increasing the yield of financial products, have also launched many "fancy" financial products.

All major banks have financial products exclusive to new customers, which are 20 to 45 BP higher than similar products.

However, exclusive products for new customers will have corresponding purchasing restrictions.

Take China CITIC Bank's two "New Customer Exclusive" products of the "Le Ying Wen Jian" series as an example. Both products have a term of 92 days and an expected annualized return of 4.9% and 5.0%, corresponding to the subscription starting points of 50,000 yuan and 500,000 yuan respectively.

amount.

According to the aforementioned financial management manager of Shanghai Pudong Development Bank, for a new customer-exclusive financial product on sale, "the yield rate will be adjusted soon and will exceed 5%."

However, although the starting subscription amount for this product is relatively low, only 50,000 yuan, it has a per capita purchase limit of 300,000 yuan.

Exclusive products are not just for new customers. They can be packaged into customized financial products by banks, ranging from various holidays to specific time periods of a certain day.

During Children's Day, China Everbright Bank and China Minsheng Bank also launched many high-yield financial products.

China Everbright Bank's Children's Day financial products are expected to have an annualized rate of return of 4.75%, while Minsheng Bank has a slogan of "Welcome Children's Day and enjoy the future in peace."

On the evening of June 2, someone related to Hua Xia Bank posted a "Mobile Night Market Exclusive" product on WeChat Moments.

The product will be on sale on June 6 and June 7, with a starting subscription amount of 50,000 yuan and a purchase limit of 3 million yuan.

This product is divided into 90-day and 182-day terms, with the expected highest annualized yields of 5.0% and 5.1%.

However, customers can only make purchases from 20:00 to 22:00 every night.

Public data shows that the average returns of financial products related to "May Day" and "Mother's Day" were 4.64% and 4.58%, which were also significantly ahead of the average returns of the entire market at that time.

Short-term liquidity tightening in the banking system is an inevitable phenomenon. June has arrived, and the central bank's second-quarter MPA (micro-prudential assessment) exam is approaching. The combined effects of strong supervision and financial deleveraging have made the entire market tense of funds.

The soaring income from bank financial products further reflects banks' desire for funds.