As one of the most successful franchisees in the world, the greatest success of McDonald's international operation lies in the standardized management of franchisees.
McDonald's can form a large-scale marketing in the world, and it is far from enough to rely solely on the funds for selling hamburgers. In fact, McDonald's is called "the best real estate company in history", and it actually relies on real estate to win the biggest profit.
Extended data
McDonald's is a large multinational chain restaurant in the world. 1955 was founded in Chicago, USA, with about 30,000 branches around the world. Mainly selling hamburgers, as well as French fries, fried chicken, soft drinks, iced products, salads, fruits and other fast food.
Most McDonald's fast food restaurants provide English translation of counters and drive-ins, which means you can buy meals without getting off the bus. Customers can drive to order food at the door, then bypass the restaurant and pick up the meal at the exit. At the same time, they can provide indoor dining and sometimes outdoor seats.
References:
Baidu encyclopedia-McDonald's