1. Platform Introduction
L192 is an e-commerce platform owned by Groupin, a Cambodian Internet unicorn company. It was founded in 2010 and has become a very influential online fashion life in Cambodia. A shopping website that provides Cambodia and surrounding areas in Southeast Asia with a variety of products including clothing, shoes, bags, accessories, beauty, home furnishings, toys, 3C and other categories.
2. Platform Advantages
?L192 has been officially operational since 2010. Currently, the platform has more than 5 million registered users and 1,200 Chinese cross-border merchants. , the number of SKUs of all categories of goods on sale is 1 million, covering 13 first-level categories and 100 sub-categories
? In order to improve merchant and customer experience, L192 built its own advanced warehousing and logistics system (similar to JD.com ) and set up 10 official warehouses in three major urban areas to improve logistics efficiency.
? L192 is the Cambodian agent of the Facebook social platform, with more than 1.6 million fans capable of online shopping, guiding traffic to platform merchants.
? The total GMV of L192 platform transactions in 2018 reached US$1 billion, and is expected to exceed US$4 billion in 2020.
3. Hot-selling categories on the platform
The current six best-selling categories on the platform include: clothing, beauty and cosmetics, jewelry accessories, shoes and hats, home furnishings, and maternal and infant products; goods can be quickly distributed with one click.
IV. Investment Support Policies
1. Fast settlement: Fast settlement, no settlement fees, cash can be withdrawn to domestic RMB account in 2 working days
2. No deposit: No deposit during the opening of the store
3. Green channel: New merchants who meet the qualifications to open a store can complete the opening of the store within 3 hours at the fastest
4. Year Fee refund: When the store’s sales reach 12,000 US dollars, the platform will fully refund the annual fee of 360 US dollars
5. Dedicated customer service: Provide 2 bilingual dedicated customer service support to assist merchants in opening stores and increase sales
6. Logistics support: supports China’s direct shipping and platform warehouse logistics models, with costs as low as US$1/kg
7. Commission support: four-level ladder commission preferential policy, lowest is 1
5. Conditions for entry
Individual subject:
1. English name of the store
2. Business category and store ownership Person
3. Contact person’s name, mobile phone number, QQ/WeChat, email address
4. Second contact person’s name, mobile phone number, QQ/WeChat
5. Register and provide a payment account (Huiwang APP) 6. Personal ID card picture or PDF scan
Company subject:
1. English name of the store
2. Business category, store ownership company
3. Contact person’s name, mobile phone number, QQ/WeChat, email address
4. Second contact person’s name, mobile phone Number, QQ/WeChat
5. Register and provide a payment account (Huiwang APP) 6. Picture or PDF scan of the company's business license
7. Brand and trademark certificate, authorized distribution License, store links on other platforms, etc.
Note: Both companies and individuals can apply for settlement, and can only apply for a maximum of 15 store accounts; merchants need to submit an application form to settle in. For different categories of store qualifications, please consult the investment manager
6. Cost issues
1. Platform fees
(1) Four-level ladder platform commission
(1) Store year Fee of US$360 (refund mechanism): When the store’s sales reach US$12,000, the platform will fully refund the annual fee of US$360.
2. Official warehousing fee: If you use Cambodia’s official local warehouse (preparing goods in advance or returning goods), the fee is 20 US dollars/cubic meter/month, calculated based on the actual volume at the end of the month