Before trademark registration, most trademark registrants are more or less aware of the need to conduct trademark searches. But what does a trademark search need to look for? What should I pay attention to when searching for trademarks?

1) Check whether the registered word is a prohibited word

If the registered word itself lacks distinctiveness or is prohibited by trademark law, its application for registration cannot be judged through trademark query Whether it can be approved; and there are many words that are prohibited from registration. Some current trademark search software has not sorted this out.

2) Query blind spot

If there are identical or similar trademarks that have been previously applied for and have not yet entered the Trademark Office database at the time of query, the query results will not be reflected because the two are close in time. ;

3) Examination standards

If the inquiry report provides several trademarks that may be similar, the agent only makes an analysis based on general examination standards and experience, and its opinions are only for For reference, it does not represent the examination opinion of the Trademark Office;

4) Search separately for combined trademarks

For combined trademarks, if only a part of the trademark (such as Chinese or English) is searched, and If other parts of the actual applied trademark (such as graphics) are identical or similar to others' registered trademarks, the entire trademark will be rejected;

5) Trademark design affects the search results

Client Only the name of the trademark is provided during the search, but due to differences in font, color, structure or arrangement in the trademark design draft provided during the actual application, the search results may not fully reflect the degree of similarity or similarity.