The trademark agency industry has encountered bottlenecks in recent years, and the frequency of bankruptcies has been relatively high. Some companies have even spawned in order to defraud customers of agency fees, which has had a negative impact on the industry.
It is very difficult to survive simply doing trademark application cases at present. Trademark application fees and procedures are becoming more and more transparent. Companies can apply by themselves. Even if they entrust an agency, the price cannot be obtained.
The only way to contact customers is to make phone calls. Some companies even joked that as long as there are harassing calls, they are either promoted by Baidu or trademarked.
In fact, the way to carry out trademark business is relatively flexible. It is free to do more publicity on the website and enter more forums to speak. The money is spent on publicity in newspapers and advertising in the media. Those who have business cards should go out and hand them out...basically that's it.
Nowadays, many domestic agencies handle trademark registration applications in Hong Kong, Taiwan, and Madrid. They mainly cooperate with foreign companies, and the effect of expanding ideas is also good.
In addition, well-known trademark certification, infringement and counterfeiting, and trademark trading are also popular.