Opel Introduction

German Opel is a subsidiary of General Motors of the United States and a window of General Motors in Europe. It was created by Adam. Founded by Opel, it has a history of more than 100 years. Due to its sponsorship of the world's major ball games such as the Football World Cup, European Championships, Davis Cup, and UEFA Cup Tennis Tournament, Opel has a high reputation in the sports field and undoubtedly brings huge returns to it. . Currently, Opel's products are sold in more than 100 markets in more than 20 countries around the world. Opel has maintained its position as the number one car brand in Western Europe for five consecutive years, accounting for 12% of the Western European car market.

In 1862, Adan Opel founded the Opel company in Rüsselheim. The company initially produced sewing machines and bicycles. It began producing automobiles in 1897. In 1924, the company built Germany's first automobile production assembly line, which greatly increased automobile production and became the leader in Germany's cheap car field. In addition, the Obel family may have had concerns about the German government at the time, so they sold 80% of the company's shares to General Motors in 1929. Since then, Opel Motors has become a subsidiary of General Motors in Germany.

“Oubao” was once translated as Obel, which was taken from the surname of the founder Adem Obel. A trademark consists of two parts: pattern and text.

The meaning of the logo

The pattern represents the company's technological progress and development. It cuts through the sky like lightning and shocks the world. It symbolizes the speed of the car and also shows off its aerodynamic capabilities. Research achievements in science; the character "OPEL" is the surname of the founder.

Opel brand

Opel’s good brand image is based on four foundations:

·Diversity and inherent flexibility

·Dynamic driving

·Modern style,

·Distinctive design