Konka (Chinese name: Konka) is a well-known home appliance brand in China, with a wide range of products, including TV sets, mobile phones, refrigerators, induction cookers and so on. , mainly for the mass market, has won the love of many consumers with high quality. Konka, founded in 1980, is the first Sino-foreign joint-venture electronic enterprise after the reform and opening-up, and the only electronic communication manufacturer under the OCT Group. The brand concept is "exquisite products, wonderful life".
Mainly engaged in color TV, launched the first high-definition TV in China, and was once the industry leader in the domestic TV field. After more than 20 years of rapid development, Konka has grown into a large electronic information industry group. However, in recent years, Konka's development has been sluggish, and the market share of various types of products has declined, which has a lot to do with the lack of technology. At present, Konka products focus on entry level. Due to years of production experience, although there are not many highlights, the quality is still very guaranteed.
The development course of Konka:
Konka Group was founded on1May 2, 9801day. Its predecessor is "Guangdong Guangming Overseas Chinese Electronic Industry Company", which is the first Sino-foreign joint-venture electronic enterprise born after China's reform and opening up. 199 1 year, Konka Group was reorganized into a Chinese and foreign public joint-stock company. 1992, Konka A and B shares are listed on Shenzhen Stock Exchange at the same time, and OCT Group is the largest shareholder.
Konka Group has always adhered to the development idea of "rejuvenating enterprises through science and technology", committed itself to becoming an international high-tech enterprise, comprehensively implemented an integrated product R&D management system, established a three-level R&D system of research institutes, development centers and professional design institutes, and has a nationally recognized enterprise technology center and postdoctoral research center, with the product R&D level reaching the world advanced level.
Konka Group focuses on the implementation of "excellent manufacturing project", and through capital operation, it has built a reasonable production and operation pattern at home and abroad, with an annual total production capacity of 25 million units. Konka has established a first-class quality inspection system and environmental protection control system, and has taken the lead in obtaining the international and domestic double certifications of ISO900 1 quality management system and ISO 1400 1 environmental management system in the national color TV industry. Konka Color TV has been rated as "China Famous Brand Product" for many times.
Color TV sets and refrigerators were also listed as the first batch of inspection-free products by the State Bureau of Quality and Technical Supervision, and won the Shenzhen Mayor Quality Award in 2006. Konka Group has a marketing service network with wide coverage and perfect service. More than 50 marketing branches, hundreds of sales operation departments and more than 3,000 maintenance service outlets have been established in China, and overseas business has also expanded to more than 0/00 countries and regions around the world.
Konka color TV has ranked first in the domestic retail market for six consecutive years, and mobile phones have also entered the top three domestic brands. The trademark "Konka Konka" was recognized by the state as "China Famous Trademark" and was selected as "China Most Valuable Brand".
The above contents refer to Baidu Encyclopedia-Konka Group Co., Ltd.