Michael Kors

01. Michael Kors’ brand culture

The essence of Michael Kors’ brand is Jet Set. The great time of Jet Set in the 1960s was the golden age for American socialites and stars to enjoy their lives.

In New York in the morning and in Paris at night, you don’t care about perfect makeup, just put on sunglasses and you can go at any time. Just for an afternoon tea, there is a reason to go out for the luxury leisure trend. The meaning is not only about traveling around the world on a jet, but the most important thing is to be comfortable and be yourself and get along well with your own flat shoes.

Compared to today’s fast-paced life, they were the forerunners back then. The term Jet Set means that you should choose fashionable clothing that adapts to the fast-paced modern life. Whether you are taking a private jet or a bus traveling through the city, you should be ready to shine at any time.

02. What brand of bag is Xiaomk?

Xiaomk is a brand that has recently become popular on WeChat Moments and Xiaohongshu. It is made in China and is said to be launched by WeChat Business. brand. It has a registered trademark and specializes in selling leather, that is, bags. If you don’t look carefully, this brand really looks like MK. The registrant's name is Deng Yun, the application address is in Guangdong, and the agency is in Beijing. It has been a brand for 2 years. It should have been paving the way in the past two years. It can also be said that it is good at marketing. The editor just looks at a little celebrity. I was reading a book and saw someone pushing a small mk bag.