Many people are asking what nike means. Do you want to know? Here is what nike means that I have carefully compiled for you. Welcome to read. For more related content, please pay attention to the practical information column! What does nike mean?

Nike running shoes are a kind of running shoes produced by the Nike brand. They can realize information exchange with iPod through wireless Nike iPod sports components, integrating Nike sports After the shoes are connected to the iPod, the iPod can store and display data such as exercise date, time, distance, calorie consumption, total exercise times, exercise time, total distance and total calories. Nike is known as the most successful consumer goods company newly created in the world in the past 20 years. In addition to enhancing high-tech sports performance, its sports shoes now pay more attention to fashionable appearance design and frequently cooperate with fashionistas from all over the world to launch them. Co-branded limited edition. In early 2009, the new red Chinese shoe Clot?Nike AIR FORCE 1, co-branded by Edison Chen's Clot brand and Nike, became a hot favorite as soon as it was launched in Shanghai. In the United States, up to 70% of teenagers dream of owning a pair of Nike shoes.

Brand Introduction

"Nike" running shoes realize information exchange with iPod through wireless Nike iPod sports components. After connecting Nike sports shoes to iPod, iPod can store and display exercise date and time. , distance, calorie consumption value and total exercise times, exercise time, total distance and total calories and other data.

Users can understand these real-time data through headphones or a computer with iTunes installed

Full series of iPodNano:

iPodNano1, iPodNano2, iPodNano3, iPodNano4, iPodNano5, iPodNano6, iPodNano7

iPodTouch series: iPodTouch2, iPodTouch3, iPodTouch4, iPodTouch5 (iOS4 firmware is also available)

iPhone series: iPhone3.0 firmware can be used (iOS4 firmware is also available)

Android series: android 2.3 and above

Nike history

In 1962, a business school graduate student named Phil Knight, I overheard staff from the Oregon Journal debating whether Japanese Nikon cameras would one day replace expensive German-made Leicas cameras, and I suddenly had an idea.

I wrote this A paper. As a middle-distance runner at the University of Oregon, Phil Knight believes that if Japanese manufacturers, which are good at low-price production, can produce high-quality running shoes and take advantage of this price advantage, they can open up a new market. , and then compete with European shoe manufacturers such as Adidas and Puma. Although Knight worked as an accountant for a company after graduation, in the summer of 1963, he went to Japan to meet with the manager of Onitsuka, the company that produced Tiger sneakers.

When he saw these cheap, lightweight sneakers that were of comparable quality to European brands, Knight was immediately encouraged and took some samples back home and showed them to his classmates and fellow students. Athletic Coach's Bill Bowerman looks at it. The legendary Oregon coach was so impressed by the samples that he agreed to invest $500 to become a partner.

The two men later signed a contract with Onitsuka Company and purchased 1,000 pairs of Tiger shoes in the name of Blue Ribbon Sports (BRS). They put the shoes in the suitcase in the back of the car and transported them to sports conferences for sale. As a result, Knight sold $8,000 worth of shoes in just one year.

He then quit his job and imported more shoes. Knight hired several salespeople who were like-minded runners, and BRS gave them the opportunity to make a good income and enjoy running at the same time. In 1966, Bowerman, who had been trying various methods to make lighter shoes, sent Onitsuka a pair of shoes of his own design. The upper inside was made of soft nylon instead of traditional leather. The shoes were called Cortez, and although they were ridiculed and ridiculed by Adidas sales representatives at first, they became popular in track and field competitions and became Tiger's best-selling shoe. By 1969, BRS had sold over $1 million in shoes. However, due to long-term over-reliance on Onitsuka Corporation of Japan, they also began to worry that the relationship between the two parties might change. Later, this fear came true, and Japan began to look for larger wholesalers and threatened to terminate the cooperation relationship.

Knight was forced to choose between selling his shares and facing legal problems, or finding another way to make shoes. So, with a few of his employees already working on a different product line, Knight decided it was time to go it alone and decided to take on a bigger challenge. After severing the partnership with Onitsuka due to breach of contract, he found a factory in Exeter and cooperated with Nissho Iwai, a Japanese trading company (the company provided them with credit financing) , began selling shoes under a new name and trademark.

In a dream of employee Johnson, the image of the Greek goddess of victory appeared, so they took the name Nike (the ancient Greek goddess of victory, also known as Nike). Nike). A local female student, Caroline Davidson, charged only US$35 to design a fat check mark for them, which became Nike's new logo. This logo is not very flattering at first, because it is not like the stripes on Adidas shoes, which have a decorative effect to support the arch of the sole of the foot, nor is it like Puma's logo, which can modify the round part that supports the foot, and has only a purely decorative function. . However, this "Swoosh" (meaning "flying past"), which is Nike's nickname, has become the most famous logo in the world, and has contributed most to Nike's success. NIKE tips

1. Preparation.

Currently, Nike has a lot of shoes. In fact, these items were launched nearly a year ago, but they were launched in the United States and come with a full set of equipment. I may not be the only one who wonders why China Did it start promotion a year later? In terms of concept, Nike started promoting it in the first half of 2006. However, in mainland China, it was just a concept and some Nike shoes. As for chips, cooperation with Apple, etc. I didn’t know that promotion started until April this year. Later I found out that this was due to the construction of the Chinese version of Nike's website, coupled with some other messy things, which caused Nike's full promotion in China to be a step late, but it doesn't matter, it's still fun. If you want to play, you need at least these shoes.

1.Apple iPod Nano.

This is a must-have, no matter what the capacity, as long as it is an iPod Nano.

As for whether it can be replaced by something else, such as an ordinary iPod or Shuffle, I haven't tried it yet, but there are two points that must be said. First, it must be able to cooperate with Nike's iPod external chip. If not If it matches, everything is over; secondly, most of Nike's matching clothing and accessories are designed according to Nano. If an ordinary iPod can be used, it is estimated that there is really no place to put it while running. So I won’t be too serious here, just get a Nano if you want to play.

2. Chip set

This is also necessary. There are two parts in the chip set. One is round. This thing is placed in the shoe, and the other is The square one is specially used to connect with Nano. The two are paired. For example, if you buy 2 sets, if you swap them with each other, you may not be able to sense them. I personally think this is a very good design. For example, if the iPod accidentally interacts with the chip of the person running next to you, the data displayed on your iPod may not be yours.

3. Nike running shoes

I won’t talk about this. Shoes with such a logo on the shoes can have chips Q, whether they are 44 or 38, this hole They are all the same size, so buy with confidence. I have to be hypocritical again. It seems that some substitutes have been introduced recently. For example, the clips that fix the chip on the shoelace can replace Nike, or you can dig holes in the shoes yourself instead of Nike. I think these may all work, but the effect I really don’t know what it is like, so to be sure, I’ll just buy some Nike running shoes first.

4. Nike accessories

To be honest, this thing is boring, but it is indispensable. How should I put it? In fact, you don’t need this thing at all, as long as you don’t feel uncomfortable holding something in your hand when running. But I still got an elastic band to put on my arm. I didn’t want to accidentally throw the Nano while wiping sweat while running.

5. Computer and software

This is also a must. Prepare a usable computer, and then go to www.apple.com to download the latest versions of iPod iTunes and QuickTime software. Otherwise, you will not be able to have music in your iPod, and after you finish running, you will not be able to communicate with other people on the Internet.

Okay, the preparations are basically over, let’s start playing.

2. How to play

1. Running

This pile of things is prepared for runners, so the first step is naturally to Ran away. It doesn't matter where you run, as long as you can move, even walking can be recorded by Nike, but just walking is not interesting. I basically run in the gym, and my speed is relatively average. Sometimes I can roughly tell how long I ran, how many calories I burned, and what my average speed was by looking at the data on the treadmill. Therefore, this system is more suitable for outdoor running, where you don't know anything at all. At this time, the iPod's data function shows its importance. As for running in the gym, a single session may not be of much use, but the iPod can record a lot of things, so keep reading.

2. Tool combination and music preparation

After the first part of preparation, the iPod is basically ready to use. First, put the songs into the iPod according to the instructions and confirm the software version. , because Nike requires a higher level, which is the latest iPod software. If you already have Nano, just update it.

Plug in the external chip of nike, and the iPod will change. A new directory of nike iPod will appear in the menu. Enter it and make settings. The more useful one is a setting called "PowerSong". You can select the one you think you are most passionate about. It allows you to listen to songs that still make you want to exercise when you are the most tired. Set it to PowerSong, which will be of great use during running. So far, basically if you have played around with it, there should be no problem using this system!

3. In this part, tell me your feelings.

1. Keep running.

Before running, I turned on my iPod, stuffed it into my arm band, and started running. My goal today is to run 3,000 meters. The iPod will remind you to start running, and then every 500 meters it will tell you how much you have run so far. Starting from the last 1000 meters, there will be a countdown. Within 500 meters, there will be a reminder every 100 meters. But remind me that so far I seem to have only listened to the English version. You can choose whether to be reminded with a male voice or a female voice. hehe.

2. The role of PowerSong

Around 1230 meters, I started to get a little tired, and the first limit appeared. At this time, I pressed PowerSong, and the music immediately changed to my previous setting. The most powerful song, haha, the limit is passed with the music. This is the role of PowerSong. Everyone must have a song that makes them passionate, right?

　3. Upload data

After finishing the run, the data will be recorded in the iPod . Go home, go online, open iTunes, and connect to Nano. The nike iPod interface in iTunes can upload data to the Internet. There is a webpage about nike on nike.com. My mileage today is 3.09 kilometers. The entire process of running can be seen online, from slow to fast, and from fast to slow, with images displayed. And the data is related to other people in the world. I'm very sorry. I currently have a total running mileage ranking of more than 180,000. It seems that I will continue running. . .

For Nike, I think it can also be described as "This is not a pair of shoes". Shoes only account for a small part of the entire Nike system, including the Internet, music, running and shoes*** Together they make up this complex, but very addictive system to play.

It used to be that when I ran in the gym, I felt like it was over after I ran. But now, after I finish running, my data can be ranked with others, and I can also communicate with runners who use this system in any area on the earth. You can set a goal for yourself, etc.

Perhaps this kind of fun must be experienced by yourself. Anyone with the ability is welcome to join Nike. I will be waiting for you online.

For the first time, I feel like running is quite addictive! I am going to continue running tomorrow and upgrade my ranking!