Apparel accessories include: hardware accessories, plastic accessories, computer embroidery, computer woven labels, bottom orchid, trademarks, zippers, interlinings, buttons and printing packaging, etc. They are an important part of the clothing industry chain. Whether the auxiliary materials industry is developed or not is related to whether the clothing industry can form agglomeration and radiating power of industrial clusters, whether it can promote the upgrading of the clothing industry, whether it can increase the added value of clothing products, and whether it can form branding and personalization. So as to form the core competitiveness of fashion. Shishi City's clothing sector has developed so far and formed an industrial cluster, and the clothing accessories industry has played an important role.
1. Baogai clothing accessories are forming a relatively complete industrial cluster
The city's clothing accessories industry cluster is relatively concentrated mainly in the Guihu area of ??Baogai Town. The clothing accessories market currently has stone. Ling Road, Baqi Road and Taqian Accessories Market, the Pajin Clothing Accessories Professional Market being planned, and the Clothing Accessories Street on both sides of Songtang Road.
Baogai currently has 369 apparel accessories manufacturing enterprises, with an output value of 2.1 billion yuan in 2003. Among them: 198 hardware clothing accessories manufacturers, 106 plastic clothing accessories manufacturers, and 65 computer embroidery, computer woven labels, lower orchid, trademark, zipper, lining, buttons, printing and packaging manufacturers.
2. Technology development and equipment
The technology and product development of excipients mainly rely on the company's own technical strength. It invests more than 50 million yuan in technology research and product development every year. Some companies take the initiative to cooperate with Cooperating with colleges and universities, we have done a good job in talent introduction and paid transfer, and launched about 12,000 pieces (sets) of new types of clothing accessories every year; the company has 15,000 pieces (sets) of various equipment, of which 70% is the level in the late 1990s, and 30% reaches the current world level. Advanced level, 9150 imported equipment (sets), mainly including CNC fast (slow) wire cutting machine produced in Switzerland, resin button production line, laser engraving double button making machine produced in Italy, computerized label loom produced in Germany, Printing machines, zinc-based alloy die-casting machines, injection molding machines, etc., as well as more than 10,000 sets of plastic product molds and more than 100,000 sets of hardware product molds.
3. The increasingly complete supporting clothing accessories market
Three professional clothing accessories markets (i.e. Shiling Road, Taqian, and Baqi Road) and the planned Pujin Clothing The accessories professional market, the Songtang Road apparel accessories street, and the Shishi Garment City, which will be put into use next year, will set up a apparel accessories trading area, forming an industrial chain with complete production and operation functions and a reasonable layout.
There are nearly a thousand dealers of Baogai clothing accessories, mainly distributed in Guangdong, Jiangsu, Zhejiang, Shanghai, Beijing, Tianjin, Chengdu, Chongqing and other places, with more than 4,000 employees and an annual turnover of approximately 1.9 billion, creating tax profits of nearly 300 million yuan. In addition to the market in Shishi City, the market is also spread across the country. The coverage rate in South China is about 40%, East China accounts for 20%, Northeast China accounts for 10%, and 10.8% of the products are mainly exported to the Middle East, South Korea, Japan, Hong Kong and Taiwan.
4. Accelerate development and strive to create a famous brand
To promote the growth and upgrading of Baogai's clothing accessories industry and the implementation of brand lines, the Baogai Town Party Committee and Government established the "Baogai Revitalization of Clothing Accessories" Industry Leading Group" to strengthen the guidance, leadership and management of the apparel accessories industry, and at the same time focus on giving full play to the role of the town chamber of commerce (industry branch), establish a tripartite communication mechanism between the party and government, labor unions, and enterprises, and regularly study and solve problems encountered in the development of coordinated apparel accessories enterprises. difficulties and problems, and strive to change the soft and hard investment environment. At present, the town has 3 provincial famous trademarks "Hualian", "Qianli" and "Di" brands, 1 nationally famous trademark "Fuguiniao", 2 Chinese famous brand products "Weilanxi" and "Fuguiniao", "Fuguiniao" "Fuguiniao" and "Haodesheng" were rated as "China's top ten shoe kings". On the original basis, we will do a good job in cultivating key enterprises and brand enterprises, and actively assist the "Di" brand and "Weilanxi" in striving to become well-known trademarks in China.