Heart K Group was established in June 1994. It is a key high-tech enterprise group assessed by the Ministry of Science and Technology and a leading enterprise in the biotechnology industry in Wuhan, Hubei.

Hongtao K Group takes the modernization of traditional Chinese medicine and health food with the same origin as medicine and food as its industrial development direction. The company's leading product, Heart K Blood Promoting Agent, is a product transformed from Nobel Prize results. Its sales have ranked first in the industry in the country for 11 consecutive years, with total marketing revenue reaching 7.8 billion yuan. The product has been taken by more than 100 million people, and is praised by consumers as " Chinese Blood Health Expert”. The K of Hearts has paid a total of 859 million yuan in taxes to the country and has received numerous awards from Hubei Province, Wuhan City and East Lake High-tech Zone.

The "K of Hearts" trademark has been recognized by the state as a "well-known trademark in China"; the company has been listed as a "contract-abiding and trustworthy" enterprise by the State Administration for Industry and Commerce; the technical center of the Heart K Group is a member of the National Development and Reform Commission and other four ministries and commissions Recognized as a national-level enterprise technology center; the company was selected as a "quality-focused and credibility-preserving" enterprise by the State Administration of Quality Supervision, Inspection and Quarantine.

The Hongtao K Pharmaceutical Base located in Optics Valley, Wuhan, China, is listed as a key project in Wuhan City’s “Tenth Five-Year Plan” development plan, covering a total area of ??350 acres. The first phase project of the pharmaceutical base has invested 360 million yuan and has been completed and put into use. It has solid preparation workshops, biological preparations workshops, oral liquid workshops, pill workshops, and raw material extraction workshops that meet GMP standard workshops. All production and testing equipment are from Germany, Introduced from Italy and the United Kingdom, it has reached the advanced level of the pharmaceutical industry in the world today.

For more than ten years, Hongtao K Group has developed modern health-care traditional Chinese medicine. It currently has 102 national new drugs and health foods, including 7 national new drugs, 74 exclusive production and traditional Chinese medicines, and 5 health products converted into drugs. , 16 health food products, forming a series of products such as the "K of Heart" brand for blood supplementation, the "Jingyue" brand for regulating menstruation and beauty, and the "Happy" brand for nourishing kidneys and strengthening the body, forming the core competitiveness of technology in China's blood supplementation market and establishing It has established itself as a leading brand in China's health care products industry.

Heart K Group has successively revitalized the stock of state-owned assets of more than 1 billion in 19 state-owned enterprises, and through the injection of capital, technology, management, and new mechanisms, these state-owned enterprises have been able to get out of trouble and become rich, radiating vitality and vitality. Since 1994, it has placed 18,568 re-employed people, with employees located all over the country.

K of Hearts repays the society and donates 112 million yuan to social welfare undertakings, including 15 million yuan in poverty alleviation funds. It enthusiastically supports knowledge projects, courageous acts of justice, rehabilitation of disabled people, flood fighting and disaster relief, municipal construction, funding for poor out-of-school children, Establish scholarships for outstanding college students, build hope schools, support sports, support the fight against SARS and other social welfare undertakings.

Xie Shengming, chairman of Heart K Group, is a scholar-entrepreneur. He was originally a young teacher in a university in Hubei. He founded the cultural industry in 1988 and the K Group of Hearts in 1994. For more than ten years, Xie Shengming has worked hard to start a business, constantly reformed and innovated, and made useful explorations for the sustainable development of private enterprises under the conditions of the socialist market economy. He has received the attention of the central government and governments at all levels of Hubei Province and Wuhan City. He was elected as a representative of the ninth and tenth National People's Congress, a member of the Standing Committee of the All-China Federation of Industry and Commerce for two terms, and the vice president of the Hubei Provincial Federation of Industry and Commerce.

The Heart K Group focuses on the biotechnology industry and uses the brand advantage of health care drugs to spread the wings of biomedicine; with the technical advantages of biopesticides, it spreads the wings of biological agriculture and effectively promotes the relationship between the two wings. The industries develop collaboratively and fly together.

Botanical medicine health care products

Heart K Group is based on China’s rich plant resources and modern biotechnology as its body, taking the road of combining modern biotechnology with traditional botanical medicine. , cutting into the international research and development network of botanical medicines, making breakthroughs in the composition, mechanism of action, and standardization of production processes of botanical medicine products, and forming a competitive industry with Chinese characteristics. At present, it has launched national-level new drugs and health care products, led by the Nobel Prize-winning product "Hongtao K Blood Promoting Agent", which have high technological content and are pure natural blood-enhancing, kidney-tonifying, brain-building, anti-aging, lipid-lowering, and weight-loss products. Among them, 2 projects are included in the National Torch Plan.

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Biomedicine

The drawing of the human genetic map has laid the foundation for the biomedical industry to grow into a new and huge new economy. Gene technology is the source, growth point and commanding heights of the biopharmaceutical industry. The Heart K Group has been grafted at a high level and combined with powerful forces to directly integrate with the applied research of scientists at home and abroad who are engaged in genetic and other biotechnology research. It has made breakthroughs in disease diagnosis, treatment drugs, disease prevention, etc., forming a company with independent intellectual property rights. Technical advantages are then transformed into industrial advantages.

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Biomedical materials

Heart K Group cooperates with academicians of the Chinese Academy of Sciences and national key laboratories to develop domestically leading and internationally advanced sustained-release and controlled-release drugs, medical polymer implant materials, and gene transfection with independent intellectual property rights. Polymer carrier material.

Biopolymer materials with good biocompatibility and biodegradability not only have the advantages of long-term effectiveness, constant release, and uniform concentration of drug delivery systems, but also solve the shortcomings of traditional drugs being retained in the body. Its wide application in chemical pharmaceuticals and biomedicine will drive the overall technological upgrading of the pharmaceutical industry and has huge market prospects.

Major Events in 2006

4 The King of Hearts was listed as a leading private enterprise with driving force in Hubei

The headline of the first issue of this newspaper in 2006: Hubei Province The list of leading private enterprises with driving force was announced, and the Heart K Group was named on the gold list. In order to implement the strategic tasks of the "Three Batches" of the Hubei Provincial Party Committee and the Provincial Government, we will increase targeted assistance to key private enterprises, effectively support private enterprises to accelerate their growth, become stronger and bigger, and promote a A number of private enterprises have become the vanguard of Hubei's economic development. The Hubei Provincial Federation of Industry and Commerce, the Hubei Provincial General Chamber of Commerce, and the Hubei Daily Newspaper Group jointly launched a "leading private enterprise with driving force" selection activity. After strict review, companies such as K Group of Hearts were finally selected to be on the list.

4 Wuhan Municipal Party Committee Secretary Miao Wei made a special trip to inspect the Heart K Group

On February 17, Miao Wei, member of the Standing Committee of the Hubei Provincial Party Committee and Wuhan Municipal Party Committee Secretary, and his party made a special trip to inspect the Heart K Group and listened to Chairman Xie Shengming reported on the development of the company. When I learned that the blood-tonifying series, the leading product of Heart K Group, has ranked first among similar products in the country for 10 consecutive years, that "Heart K" is a well-known trademark, and has paid a total of 829 million yuan in taxes to the country, as well as the second entrepreneurship and reform of Heart K After innovation and other situations, Secretary Miao believes that the K of Hearts represents the development direction of Wuhan’s biopharmaceutical industry. The reform of K of Hearts has achieved remarkable results. The K of Hearts will definitely succeed. The government will continue to support the development of K of Hearts and support the development of K of Hearts. K goes nationwide.

4 Hearts K 2006 Market Work Conference was held in Shaoshan

From March 1st to 2nd, auspicious snow and sunshine appeared alternately in the hometown of the great man Mao Zedong, which was a good sign. The group company 202 Market warriors gathered in Shaoshan with great enthusiasm to grandly hold the 2006 market work conference. The meeting determined the company's sales target for the "New Product Year" in 2006, called for fission sales offices, restored workstations, implemented the "1215 Project", set off the "Red Storm" operation, and vowed to complete the 2006 sales target; called on all soldiers to stabilize the blood-producing agent, Make Shengxuekang bigger, promote new products, enrich product lines, win new entrepreneurial victories for the second time, and usher in the King of Hearts to once again be glorious. In order to implement the "1215 Project", the conference proposed the slogan for 2006: "Seize the momentum, work hard, implement item by item, and pioneer and innovate.

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4 Hearts King has ranked first in sales of similar products in the national market for ten consecutive years

In March, the China Industry and Enterprise Information Release Center of the National Bureau of Statistics held the "10th (2005) ) National Market Sales Leading Brand Information Conference and 10th Anniversary Ceremony", announced that Heart K brand blood-enhancing and blood-promoting health care products ranked first in sales of similar products in the national market in 2005, and issued certificates and medals. This is Heart K Since 1996, the product has ranked first in sales among similar products for ten consecutive years.

4 Hearts K pays attention to the "strange dizziness" and expresses condolences to anemia patients

On March 29, Hong Peach K. The special commissioner of Peach K Group sent a condolence product to Ms. Yuan Jianying, one of the patients with "Taicang's strange disease". This marked the beginning of the Peach K Group's efforts to pay attention to "Taicang's strange disease" and benefit Taicang anemia patients. Jinxing Village in Taicang, Jiangsu Province, is a wealthy village where villagers often feel dizzy and even faint for no apparent reason. In Jinxing Village in Taicang, more than 110 people had obvious symptoms of dizziness after three days of treatment. After an investigation in 2016, the cause was found. It turned out that the cause of the anemia was not malnutrition, but an unbalanced diet.

4 Donghu High-tech Zone has outstanding tax contributions. Enterprise K of Hearts

On April 29, Wuhan East Lake High-tech Zone held an annual award conference for entrepreneurs with outstanding contributions, and awarded 16 heads of production enterprises with the highest tax payments in 2005. Xie Shengming, chairman of the group, attended the ceremony and accepted the medal and a Shenlong sedan from the East Lake Development Zone. According to statistics, since the products of Heart K Group were launched in 1994, it has paid nearly 1 billion yuan in taxes to the country.

4 Sun Xiaohua, Vice Chairman of the All-China Federation of Industry and Commerce, inspected the Heart K Group

On May 26, Sun Xiaohua, Vice Chairman of the All-China Federation of Industry and Commerce, and his delegation inspected the Heart K Group accompanied by the leaders of the Hubei Provincial Federation of Industry and Commerce. At the industrial base, Chairman Xie Shengming reported on the reform and development of Heart K. Sun Xiaohua affirmed the reform and development experience of Heart K, which is to consolidate the core advantages and establish a long-lasting and stable modern enterprise system; the industry consists of a single health care product and The diversified business model has been transformed into a modern traditional Chinese medicine and health food professional enterprise; the marketing model of international first-class enterprises has been introduced.

4Hongtao K brand Shengxuekang Mixture has been listed on the best-selling product list in Hubei.

In May, news came out from the Information Center of the Hubei Provincial Bureau of Statistics: The results of the province’s first economic census showed that Hongtao K brand Shengxuekang Mixture was the “best-selling product in the same industry” in Hubei Province. It was organized by the Hubei Provincial Government and jointly carried out by 23 provincial departments including the Hubei Provincial Bureau of Statistics, the Provincial Development and Reform Commission, and the Provincial Economic Commission.

4 The "Danggui Shaoyao Granules Industrialization Demonstration Project" passed the acceptance inspection

The national high-tech industrialization demonstration project "Danggui Shaoyao Granules Industrialization Demonstration Project" undertaken by Hongtao K Group has passed the acceptance of the expert committee. The expert group believes that the economic and social benefits of this project are obvious. It has played an exemplary role in promoting the modernization of traditional Chinese medicine and the development of traditional medicine industry in my country. The acceptance of this project was carried out by an expert committee entrusted by the National Development and Reform Commission. The project started construction in May 2003 and was completed in May 2006.

4 Hearts K Group won the AAA national quality reputation rating

In July, the 2006 Second China Quality Credit Summit was held in the Press Conference Hall of the Great Hall of the People in Beijing. The group was awarded the AAA national quality reputation honor, and the certificate file number is 42011000001. Since 2005, the China Product Quality Association has evaluated the quality credit of 66 products (services) across the country and distinguished nine levels of quality reputation, A, B, and C, with "AAA" being the highest level.

4 Heart K Company established three profit centers

In July, in order to adapt to the development of the pharmaceutical and health care products market and promote the second start-up of Heart K Group, the company underwent adjustments and reforms , established three profit centers: health product profit center (Jinhui), pharmaceutical profit center (Jinquan), and production profit center.

After democratic recommendation by employees (secret voting), open competition for candidates, and democratic evaluation by employees (secret voting), Mr. Meiya was elected as the general manager of the health care products profit center, Mr. Lu Da was elected as the general manager of the pharmaceutical profit center, and Mr. Wang Jianbin was elected as the general manager of the production profit center. manager.

The market response to 4-dimensional D milk calcium tablets is gratifying

During the National Day and Mid-Autumn Festival, a new product developed by the National Enterprise Technology Center of Heart K Group and produced by Wuhan Jinhui Biotechnology Co., Ltd. The launch of Hongtao K brand vitamin D milk calcium chewable tablets has received good response. In the markets of Shanghai, Zhejiang, Jiangsu and other places, the product was well received by consumers as soon as it was launched. Sales were generated as soon as the product was launched. At some sales terminals, consumers are constantly inquiring about the new product.

4 The company implements the "mobile red flag" and "red flag team" systems

On October 13, the company made a decision to implement the mobile red flag system. At the weekly training ceremony at the headquarters on November 5, Xie Shengming, chairman of the Heart K Group, personally awarded the "Red Flag Team" banner to representatives of the Heart K Pharmaceutical team. This is the first time that the company has given flags to outstanding teams since it implemented the "mobile red flag" system. Since then, the company has selected red flag teams and commended outstanding employees at the headquarters every month. The Red Flag team selection is divided into three major categories: "The first team in monthly target assessment", "The first team in campaign and annual target assessment", and "The first team in democratic evaluation of campaign departments".

4 Jinhui held the Second Campaign Summary and Commendation and the Third Campaign Market Work Meeting

On November 8, Liangzi Island in Hubei Province had crisp autumn air, clear water and blue sky, and was very beautiful. Wuhan Jinhui Biotechnology Co., Ltd.’s 2006 Second Campaign Work Summary and Commendation and Third Campaign Market Work Conference were grandly held here. During the meeting, the representatives learned the "Market Employee Remuneration Management Measures", "Market Management Expenses Appropriation and Write-off Process", "Market Punishment Regulations for Violations of Disciplines and Violations", "Office Director Action Plan Management Regulations", "Accounts Receivable Clearance" Collect a series of documents such as Operational Instructions and Battle Ranking Assessment Methods. In order to achieve the goals of the third campaign, the meeting formulated a series of favorable policies and measures.