Current location - Trademark Inquiry Complete Network - Trademark inquiry - Why is Wusu beer called murder?
Why is Wusu beer called murder?
Why Wusu beer is called killing;

1, height: high alcohol content, easy to get drunk;

2. High capacity: the capacity is higher than other beers;

3. Great stamina: too high alcohol content;

4, nickname: beer trademark upside down to see the meaning of misunderstanding

1. wusu beer is called desperate wusu:

1, height

The alcohol content of Wusu beer is indeed higher than that of ordinary beer, because the degree of Wusu beer is about 13, while the beer we usually drink is about 8 degrees. Such a high degree will make people drunk faster, so some people say that Wusu beer is fatal to Wusu.

2. Large capacity

Generally, the capacity of beer we drink in the market is around 500ml, but the capacity of Wusu beer has reached an astonishing 650ml. As we all know, Wusu beer is called "desperate Wusu" because a guest chose to drink a whole bottle of Wusu beer in one gulp on a TV program.

3. Great endurance

Due to the brewing technology and water quality of Wusu beer, the content of higher alcohols in beer is too high, which is several times higher than that of ordinary beer. Because of this, Wusu beer has great stamina, it is very easy to reach the top, and even has the feeling of drinking high-grade liquor, so Wusu beer is called "Desperate Wusu"

4. Nicknames

When the beer bottle is turned upside down, the beer trademark "WUSU" immediately becomes "NSNM". Internet language has always been popular with "Fuck you", and Wusu Beer is directly the abbreviation of "What will kill you". Although it is a fallacy passed down from mouth to mouth, it also reflects the rugged and heroic character of Xinjiang people. Killing Wusu is another name for Wusu beer in Xinjiang. This title also fully expresses Xinjiang people's love for Wusu beer. "Drink too much even if you kill yourself" is so bright, so free and easy, so loving. This is the portrayal of Xinjiang people's rough and unrestrained, simple and lovely.

Second, the characteristics of Wusu beer

1, using high quality hops.

The raw materials of Wusu beer are water, barley malt, rice, hops and products. This looks like industrial water beer. Why do people still like to drink? Because the hops in Xinjiang are of very high quality.

Hops in China are mainly distributed in Tianshan Mountain and Altai Mountain in Xinjiang. Because of the long sunshine time and large temperature difference between day and night, they can grow high-quality hops, which are rich in various aromatic substances and account for more than half of the country's output. Not only can it be self-sufficient, but it is also sold to European countries rich in beer, such as Britain and Germany. German beer is very famous, and it won't use poor quality hops.

Therefore, although Wusu beer contains rice, it has a good taste and taste with the blessing of high-quality hops.

2. The original wort has high concentration and alcohol content.

The concentration and alcohol content of wort are the gold standards for evaluating beer. The original wort concentration of medium-strong beer is 10 ~ 12 p, and the alcohol content is ≥3.5%vol, while the original wort concentration of Wusu beer is 1 1 p, and the alcohol content is ≥4%vol, which is very mellow and full of stamina, not losing to pure brewed beer.

Wusu Beer is a subordinate brand of Chongqing Beer, a member of Carlsberg Group in Denmark.

It started in 1980s and originated in Wusu, this beautiful city at the northern foot of Tianshan Mountain.

Carlsberg Wusu Beer has five breweries in Urumqi, Wusu and Aksu in Xinjiang.

Wusu people have special feelings for Wusu beer, which permeates their daily life.

Although the headquarters of Xinjiang Wusu Beer Co., Ltd. moved to Urumqi because of the development of its business, the most important production base of Wusu Beer is still in Wusu City. More importantly, Wusu beer is rooted in Wusu, and Wusu people are proud of Wusu beer.