As for the slogan "new clothes are warm when I was a child, but now they are protected unchanged", it emphasizes the emotional attribute and inheritance significance of the eye-catching soda brand. This slogan means that the brand has been committed to protecting and continuing the good memories of consumers' childhood, and it still guards this sentiment and cultural heritage in today's era. In addition, putting the logo of sewing machine and the logo of soda together also expresses the brand's respect and inheritance of traditional culture and handicrafts.
In a word, the logo and advertising language of the eye-catching soda sewing machine have a strong implication of brand history and cultural heritage, aiming at creating brand emotional attributes through brand image and communication, and strengthening brand consumers' stickiness and awareness.