The so-called defensive trademark registration is to register and use a series of identical or similar trademarks. Specifically, it is to register a series of trademarks with the same or similar words, pronunciations and designs to protect the trademarks that are being used or used in the future.

Another method of defensive trademark registration is to use the same trademark in completely different products or industries to prevent others from using your trademark in different products or industries. Because there are certain restrictions on the categories of goods used in the same trademark, cross-industry and cross-category goods must be registered separately. Last year, the price of "999" series registered trademarks of Sanjiu Group exceeded 730 million yuan, and the application scope of registered trademarks involved eight major industries of Sanjiu Group. Even the fields to be set foot in in the future have registered trademarks of "999", and even the first batch of service trademarks registered and promulgated in Shenzhen have "999". As mentioned above, Hodo Group Co.,Ltd. Co., Ltd. has registered the trademark of "Red Bean" on all 34 domestic commodities.

If your products and trademarks are well-known, you should take defensive strategies in time, supplement the registration of some similar trademarks, supplement the application scope of registered trademarks of well-known products, and prevent other enterprises from hitchhiking or grabbing your trademarks.