Belle Group (Topbo is affiliated to Belle); Taiwan Province Shengdao Sports (East Leader). These two are the two largest cross-regional distributors in mainland China.

1. Belle is Belle who makes women's shoes. Their sports business is in full swing, ranking first in the country.

Belle has different names in different regions, such as Shenzhen Bailang, Shenyang Like, Qingdao Heritage and Beijing Chongde.

2. Baoyuan's backstage is a Taiwan-funded enterprise, and Loongson is also from their group, the second largest agent in China.

Baoyuan also has its own names in various regions, such as Hefei Baoxun, Guangzhou Baoyuan, Beijing Baosheng Daoji

3. Ruili started as a private owner, and you are the third largest agent of the two brands in China, but recently the funds are tight.

4. At present, the companies under Front Line Anta that specialize in acting as agents for other sports brands are mainly in Shanghai and Jiangsu.

5. Taiwan Province Shengdao Sports (the outstanding player in the East) belongs to Hong Kong Yuyuan Company of Taiwan Province Baocheng International Group. Baocheng Group, founded in 1969, is a shoe-making enterprise, whose business covers the United States, Vietnam, India and other places.

However, Yuyuan Company has subdivided the business of the group, focusing on retail channels. In 28, it integrated its own sports marketing resources and established its own sports brand to win.

Extended information:

Common sports brand franchisees:

1 Taobo Sports-National

Taobo Sports is the sports business line of Belle International, with nine branches in China and its headquarters in Shanghai. Shanghai Taobo Sports Business Headquarters is responsible for the service, support, guidance and supervision of nine branches across the country.

In terms of sales revenue, Belle International is the largest retailer of women's shoes in China and a listed company in Hong Kong. Its main business includes footwear, sports, luggage and clothing, and it has the largest self-operated chain sales network in China, with more than 15, retail outlets by the end of 212.

Up to now, Belle Group has become the largest distributor of NIKE (Nike), ADIDAS (Adidas) and REEBOK (Reebok) in China, and has the distribution rights of many other international brands, including PUMA kappa (back-to-back), MIZUNO (Mizuno) and CONVERSE (converse).

at the same time, in August 27, the group obtained the right to use and distribute the Chinese trademark of the Italian brand FILA. With the terminal strength and management accumulation of Group < P >, the company has been established since 22.

It has maintained a leap-forward growth and expanding scale, which has enabled Belle International to occupy a leading position in the sports brand retail industry, and at the same time, it has pioneered the operation of the group's clothing brands.

2. YYSPORTS Victory Road-The national YY Sports Victory Road was established by the world's largest shoe-making group (Taiwan Province Baocheng International Group (994TW) invested by Hong Kong Yuyuan Industrial Group (551HK)) to integrate the retail channel brands engaged in sports marketing channels in China.

after years of expansion, YYSPORTS Shengdao has become the leading sportswear retailer and distributor in China. Taking advantage of the sports craze triggered by the Beijing Olympic Games, YYSPORTS has managed more than 3,3 retail stores, making it the largest sportswear retailer in China in terms of the number of direct retail stores.

YYSPORTS Shengdao has business bases in most major cities in 26 provinces, autonomous regions and municipalities directly under the Central Government of China, and it is one of the three largest sportswear retailers in China. The retail network of YYSPORTS Shengdao, which displays and sells the most popular sportswear to customers, covers a wide range, even in Hong Kong and Taiwan Province.

The retail brand portfolio includes leading domestic and foreign sportswear brands in China, such as Nike, Adidas, Li Ning, Kappa, Reebok, PUMA, Converse, Hush Puppies, Nautica, Wolverine and Umbro, providing customers with a variety of complete sets of sports equipment and fashionable sports styles.

3. Dongzhijie

Dongzhijie Sports Industry Development (Group) Co., Ltd. was established in the beautiful coastal city of Dalian in 1997.

Now it has developed into a national well-known professional chain of sporting goods, and is an important partner of many mainstream sports brands at home and abroad.

the subsidiaries of the group are located in Dalian, Hunan, Hebei, Henan, Jiangxi, Guangxi, Shanghai, Beijing and other places. At present, there are nearly 3 Nike, Adidas, Puma, Reebok, Kappa, Li Ning stores and shopping mall counters in China.

There are nearly 2 large-scale "Sports Base Camp" chain stores, which bring together more than 3 international and domestic famous sports brands, including Nike, Adidas, Puma, Reebok, Kappa, Li Ning, Converse and umbro. With dynamic and avant-garde store images and professional and high-quality services, they lead the majority of sports enthusiasts to appreciate the cutting-edge sports fashion.