The l logo is the brand of Lexus cars. The Lexus car trademark uses the capital letter L of the car name Lexus. The outside of the L is surrounded by an oval. The oval represents the earth, indicating that Lexus cars are all over the world. Lexus is a luxury car brand under the Toyota Group. The car factory is different from other car factories under the Toyota Group. It was originally established to manufacture luxury cars. Lexus's car brands include: Lexus CT, Lexus ES, Lexus LS, Lexus IS, Lexus GS, Lexus UX New Energy, and Lexus UX.