How to write poster fonts with gel pen 1. Checking: Determine the font size and shape according to the needs of the application scenario. 2. Layout: Understand the organizational structure and basic stroke characteristics of fonts. 3. Top skeleton: Use a single line to draw the glyph. The pen should be light and the handwriting should be light. 4. Outline the glyphs: The strokes should be unified and drawn according to the position of the skeleton. 5. Color filling: Choose the color according to your needs. When filling color, generally draw the outline first and then fill in the middle. The general font changes are roughly as follows: 1. Stroke changes: change the thickness of the strokes to obtain changes; or change the shape of the strokes to obtain changes. The shape changes of the strokes generally include sharp, round, square and curved. 2. Automorphic change: This is to change the shape of the font, which can be written as long, flat, round, trapezoid, rhombus, etc. 3. Structural changes: Consciously exaggerate, reduce and shift certain strokes to obtain novel effects. 4. Image: Decorate the corresponding fonts based on the actual image of certain objects. 5. Three-dimensional: Use perspective to draw a three-dimensional sense of space. Writing skills for pop fonts Writing skills for pop fonts are as follows:

1. You need to choose a pen suitable for POP writing to write good POP fonts. Generally, you need to choose a thicker signature pen, or when a brush pen is also useful. If it is a decorative POP font, you need to use various pens to write a good POP font. This step is very critical.

2. After that, writing POP fonts requires correct writing posture, and the way of holding the pen depends on different pens. When holding a hard pen, you need to hold the lower part of the pen with your hand, which is how you hold the pen in school. The included angle of the paper box pen is 60 degrees. You must control the strength, mainly relying on the strength of the wrist.

If it is a soft brush pen, you need to hold it in the middle of the pen to protect it vertically, and do not use too much force between the pen tip and the paper. Everyone needs to practice frequently and master the skills.

3. When writing, it is best to have good calligraphy skills. You can use copybooks to practice diligently, which will help you write a good calligraphy. You can also print it out according to the artistic font and then trace it. After all, this font is used for posters. It does not test calligraphy, but design ability, so you can use a computer as an auxiliary tool for processing.

4. When writing pop fonts, you also need to take into account requirements such as setting and typesetting, and the fonts need to be processed for artistic effects. For example, when writing, you need to write the entire font first, and then stroke it into another color. You can also write the outline first, apply color in the middle, and write the font into a unique style.

It is also necessary to optimize the position of the font and deform it appropriately.

5. The best thing you need is to practice frequently, master the writing methods of various fonts, and have your own aesthetic and design concepts to design POP fonts into the required style. You need to design, write and draw POP fonts frequently, and you will get better and better as you write. This is the key to writing POP fonts well. No one can write good handwriting at once. How to write a poster?

Writing method:

1. Title: The title should focus on the content so that people will be attracted at first sight.

Be eye-catching, distinct, novel and concise. The font must be large, preferably occupying half of the poster paper, and the brighter the color, the better.

2. Text: State the nature of the activity, introduction, product sales, etc. Prices and promotions must be clearly stated.

If it is a performance poster, the actors, type of play, repertoire, etc. must be clearly stated.

3. Time: location, fare. The time and place of the event must be clear.

4. Ending: Start a new line and write the signature. Below the name, write the year, month and day.

Extended information:

Poster design skills:

Composition skills, in addition to the contrast skills in the use of colors, need to be learned and mastered, there are also several contrasts that need to be considered relation. Such as the contrast of thick and thin in composition techniques, the contrast of far and near in composition techniques, the contrast of density in composition techniques, the contrast of static and dynamic composition techniques, and the contrast of Chinese and Western composition techniques. Comparison of ancient and modern composition techniques, etc.

1. Thickness contrast in composition techniques: The so-called thickness contrast refers to the colors used in the composition process and the style formed by the patterns composed of colors. In calligraphy and painting works, we know There is a theory of meticulous brushwork and freehand brushwork, or both meticulous brushwork and freehand brushwork appear together in the same picture (like the Chinese painting master Qi Baishi's paintings of cabbages and grasshoppers). This style is an expression technique often used in packaging composition.

For this kind of thickness contrast, some are the contrast between the main pattern and the foil pattern; some are the contrast between the central pattern and the background pattern; some are as rough as the wind sweeping away the remaining clouds, while the other side is as exquisite as a gossamer; Some replace patterns with wild calligraphy, which can be seen anywhere and anytime in some wine and food packaging. This is the case with Missing Brand Dumplings and Rejoice Brand Shampoo.

2. The contrast between far and near in composition techniques. In the composition of traditional Chinese landscape painting, study the near, middle and distant views. In the design of packaging patterns, based on the same principle, the near, middle and far scenes should also be divided into three types. level of composition.

The so-called near refers to the most eye-catching part of the pattern in a picture, also called the first visual impact. This most eye-catching part is also the most important content to be expressed in the packaging pattern. For example, Shuanghui was the first to use When looking at the packaging of instant noodles, the first thing that catches people's sight is the Shuanghui trademark on a blank background and the huge white "Shuanghui" characters on a dark red square background (i.e. close-up).

The following are the smaller main characters of "Braised Beef Noodles" in cursive script (should be said to be the second line of sight, also called the middle shot), and then the product photos describing the contents of the package (also called the third line of sight). line of sight, bounded by the middle shot) and then followed by auxiliary corporate mascot slogans, performance descriptions, corporate logos, etc.

This obvious sense of hierarchy is also called the three-step rule of vision. It takes into account people's habit of looking at a still life picture from top to bottom and from right to left, and at the same time highlights the most important aspects to express. the topic part. As a designer, when creating a picture, you should first understand the theme you want to appeal to, and create an atmosphere where the stars support the moon and stand out from the crowd. As a result, the powerful magnetic force of the design image tightly pulls the marketer's attention.

3. Contrast between density and density in composition techniques: Speaking of contrast between density and density in composition techniques, this is very similar to the contrast between traditional and simplified colors used, and is also very similar to the Feibai in Chinese painting, that is, the concentration of light in the pattern. There must be diffusion in every place, and it should not be concentrated or diffused. It embodies a kind of coordination of density and density, with clear rhythm, tension and relaxation, showing emptiness.

At the same time, the theme remains prominent. The author has seen many packaging pattern designs. The entire picture is densely packed with colorful colors. From the background pattern to the theme pattern, it is all very heavy color expression, which makes people feel depressed and breathless. This does not only fail to beautify the product. , the purpose of promoting sales, on the contrary, makes people feel bored and lack appetite. This is caused by not grasping the contrast between density and density.

4. Static and dynamic contrast in composition techniques: In a pattern, we often find this phenomenon, that is, an explosive pattern or pattern displayed in the background or surrounding the name of a packaging theme. It looks careless, but in fact it is a few crazy thick lines painted on purpose, or streamer-shaped English or patterns, etc., all of which express a "" feeling.

The theme name is dignified and steady while the background is light and calm. This scene is the contrast between stillness and movement. This kind of contrast avoids the gimmicky and too quiet rigidity of both designs. So the visual effect feels comfortable. In line with people's normal aesthetic psychology.

5. The contrast between China and the West in composition techniques. This contrast often uses the combination of Western painting cartoon techniques and traditional Chinese techniques or the combination of Chinese sinology art and English in the packaging design.

As well as directly using realistic techniques to highlight photos or certain scenes of Westerners on packaging patterns. This form of expression is also a common reference method, which is used in children's products and women's products. Packaging often appears on socks, clothing or cosmetics.

6. Comparison of ancient and modern composition techniques: both the foreign and the ancient are used for China. Especially in order to reflect a cultural taste, people often use ancient classic patterns and calligraphy in packaging design compositions. , characters, and patterns are used in current packaging, which is most clearly reflected in the packaging of wine.

For example: the wine and Taibai wine in the picture of the Twelve Golden Hairpin Ladies in Dream of Red Mansions, as well as the Mid-Autumn Mooncakes and Black Lao Bao Peanuts in food, all reflect and explore the connotation from these aspects. In addition, there are some high-end gift boxes for cosmetics and daily necessities whose decorations and patterns are also grafted from classical culture. This can give people a sense of antiqueness, elegance and inner pursuit or a certain aspect of comfort. So it is very popular with consumers.

Reference materials:

-Poster

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