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Brand clothing agents participate in order fairs and how to place reasonable orders

1. When ordering, you must have an overall concept of time trends. Agents should not wait until they see samples of the current season's products at an ordering meeting before considering which products to order. Instead, you should have a complete concept of hot-selling styles, over-stocked styles, hot-selling sizes, etc. after the clothing sales of this season last year. Of course, you also need to pay attention to the fashion trend before holding an order meeting, such as what colors and styles will be popular in the next season, etc. After making these preparations, you will have a good idea of ??what goods to get at the ordering meeting. Rather than facing all kinds of new products and not knowing where to start. It looks good, but if you can't sell it when you get it back, it's troublesome. This is also a damage to clothing brands. Whether the goods are ordered well or not is a matter of honor and disgrace for both clothing brand companies and agents.

2. The quantity of the order must be carefully considered. Many times, agents are afraid of taking too many goods and causing inventory backlog. So I would like to order less when ordering. But ordering is not about ordering the least and the best. The potential harm of out-of-stock is great. If the dealer store cannot provide the style that the customer wants, many customers will be disappointed and lost. In fact, for a store, there is no standard answer to the order quantity. It is necessary to estimate the sales capacity of the store and balance the order quantity with the sales capacity in order to order a reasonable quantity of goods.

3. When ordering, you need to consider the display of the store. Anyone who sells clothing stores will generally know that the size of the store has an impact on the style and quantity of clothing, and the sales capacity determines the total order quantity. But this does not mean that the larger the store area, the more goods must be ordered. The total amount of orders should be analyzed based on the clothing sales data of this season in previous years. Of course, this also requires the help of clothing management software, such as Lingchuang Software. Find the reasonable order quantity from the analysis. In addition, the style of the goods will also affect sales. The more styles, the better. This will cause the display to be messy and lose the three-dimensional sense. The size of the store, location, management, sales and other factors should be considered when ordering styles. If the area of ??the noodle shop is small, but the location is good and the sales are large, then you should order fewer styles and a larger quantity of each style. On the other hand, if the noodle shop has a large area but a small sales volume, it should order more styles and a smaller quantity per style.

4. Do not place orders based on personal preferences. Many agents like to choose styles according to their own preferences and place orders. Especially when female agents are doing women’s clothing and male agents are doing men’s clothing. Remember, the agent’s vision cannot represent mainstream preferences. Moreover, in different regions, different seasons, and different age groups, people have different aesthetic views on clothing. Therefore, when choosing a style, you must be particularly careful and make your selection based on fashion trends and the actual local conditions.