Hisense.
Hisense Air Conditioning was founded in 1996. It is the earliest enterprise in China dedicated to the research and development, production and promotion of inverter air conditioners. It is a professional enterprise integrating air conditioning technology research and development, manufacturing, marketing and technical services. .
The company has two domestic R&D centers in Qingdao and Shunde with more than 370 R&D personnel. As of 2020, it has achieved more than 3,000 national, provincial, and municipal scientific research results. It has three major production bases in Qingdao, Jiangmen and Huzhou around the world, with an annual production capacity of more than 15 million sets, and is exported to more than 160 countries and regions around the world.
Hisense brand structure:
Brand meaning: "Hisense" comes from the two idioms "Hainanbaichuan" and "Trust and sincerity are unlimited". Hisense's English trademark "Hisense" is derived from "High" Combined with "Sense", it represents the meaning of "high taste", "high enjoyment" and "high technology".
Multiple brands: A Hisense brand galaxy consisting of Hisense, Kelon, Rongsheng and Savvy has been formed.
Brand Vision: To be a respected global enterprise.