It is a brand of American General Motors

The Chevrolet trademark represents a patterned bow, and the word (Chevrolet) is the name of Swiss racing driver and engineer Louis Chevrolet.

Chevrolet’s international brand pedigree has been passed down for nearly a century. It is the largest-selling brand of General Motors in the world. Since the launch of its first product in 1912, the total sales volume has exceeded 100 million units. Its market covers 70 countries and once set a record of selling a new car every 40 seconds. In 2004, Chevrolet sold more than 3.6 million new cars worldwide, accounting for 5% of the total global car sales that year. As the most international and popular brand under General Motors, Chevrolet has strong technical and market resources. Chevrolet's brand positioning is a popular and trustworthy international automobile brand. The brand personality is: 1. Trustworthy 2. Smart and pragmatic 3. Friendly and friendly 4. Full of vitality.

Because South Korea's Daewoo was acquired by General Motors of the United States, General Motors put some of Daewoo's models under the Chevrolet logo for global sales.