doxa watches are high-end watches.

DOXA means glory in Greek. Four very simple English letters form a brand with sonorous and powerful pronunciation. Founded in 1889 by Georges Ducommun (1868-1936), a watchmaker who grew up in Le Locle, Switzerland, Doxa has closely followed the lifestyle fashion of the same generation since its early days and produced timepieces that fit the taste of the times.

In line with his rigorous attitude and excellent technology in manufacturing automobile and aircraft dashboard chronograph clocks, its founder Georges Ducommun began to create exquisite watches. The eight-day chain movement was born, and its precision Stable performance is enough to handle bumpy long journeys.

The brand was registered as a trademark in 1910, actively developed new technologies, and successively became a supplier of watch and instrument panels for the automobile brand BUGATTI. In the 1960s, the brand conducted many diving experiments in Lake Neuchatel Finally, it was discovered that orange is the clearest and most distinguishable color under water.

As a result, in 1967, the world's first diving watch with an orange dial and a non-decompression crystal was produced. Three years later, the brand pioneered and successfully launched the first SUB 600 that can discharge helium. Diving watches have established a pivotal position in the diving world.

Today, Swiss Doxa relies on its never-ending creativity and professional watchmaking technology to create a series of outstanding watches, which are deeply loved by people all over the world.