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Car brands, history of car logos

1. BMW

BMW is a world-famous automobile company and is also considered the leader in the high-end automobile production industry. BMW was founded in 1916 and is headquartered in Munich. BMW is also translated as "Bail". The full name of BMW is "Bayerische Motor en WerheAG", and BMW is the abbreviation of these three words.

Subsidiary brands:

1. BMW

The blue and white pattern in the middle of the BMW logo represents the blue sky, white clouds and the constantly rotating propeller, which symbolizes BMW's long history symbolizes the company's past leadership in aero-engine technology, and also symbolizes the company's consistent purpose and goals: to satisfy customers' greatest wishes with advanced and sophisticated technology and the latest concepts in a vast space and time, It reflects the company's vigorous momentum and ever-changing new look.

2 Rolls-Royce

The Rolls-Royce Motor Car Company was founded by F. Henry Royee and the noble C. Rolls. Cooperation, created in 1904. BMW purchased Britain's Rolls-Royce Cars Ltd. in 1998. Rolls-Royce is world-renowned as an "aristocratic" car company. Rolls-Royce Motor Company's annual output is only a few thousand vehicles, which is not even a fraction of the output of the world's major automobile companies. But from another perspective, things are rare and valuable. The reason why Rolls-Royce cars have become a symbol of status and status is because the company has to scrutinize the identity and background conditions of the car buyers.

The logo pattern of Rolls-Royce uses two "R"s overlapping each other, which symbolizes that you are in me and I am in you, reflecting the harmonious and harmonious relationship between the two. In addition to the double R, the Rolls-Royce logo also has the famous Jumpman logo. The idea of ??this logo was taken from a 2,000-year-old statue of the Goddess of Victory in the art corridor of the Louvre Museum in Paris. Her solemn and noble figure is the source of passion for artists. When automotive art master Charles Sykes was invited to design a logo for the Rolls-Royce Motor Cars Company, the image of the goddess deeply imprinted in his mind immediately inspired him to create. Then a statue of a goddess with arms stretched back and a veil floated over.

3. MINI

Within the BMW Group, MINI is a unique and independent brand.

2. Porsche

Ferdinand Porsche, the founder of Porsche, had already invented the electric wheel motor when he was 24 years old (1899). At the exhibition, Porsche has become famous all over the world.

3. Peugeot-Citro?n

Peugeot Automobile Company is one of the top ten automobile companies in the world and the largest automobile group company in France. Founded in 1890, the founder is Armand Peugeot. France's second largest automobile company.

Subsidiary brands:

1. Peugeot

The lion, the symbol of the Peugeot brand, has gone through countless changes from the original design by the blacksmith to today. The Peugeot image that originally symbolized the quality of blades has now become a symbol of a company that pursues infinite pursuit of high quality.

2. Citroen

Citroen is the third largest automobile company in France. It was founded in 1915 by Andre Citroen. The main products are passenger cars and light trucks. Citro?n is headquartered in Paris, France. The total number of employees is about 50,000, and it can produce 900,000 cars annually.

4. Volkswagen

One of the top ten automobile companies in the world, it was founded in 1938 in Volsburg, Germany. The founder is the world-famous automobile design master Porsche. Volkswagen plays a major role in automobile products and is a cross-car automobile group with automobile activities in many countries around the world. Volkswagen, as its name suggests, produces cars for the masses. There are 13 production subsidiaries around the world, 7 sales companies overseas, and 23 other companies. The domestic subsidiaries are mainly Volkswagen and Audi, and the foreign subsidiaries include Spain, Mexico, Skoda, Santana, Passat, Corrado, Audi, Audi Cobe, etc.

Subsidiary brands

1. Audi

Audi Motor Company is now a subsidiary of Volkswagen, headquartered in Ingolstadt, Germany. The annual production capacity is about 450,000 cars.

Horch, the founder of Audi Automobile Company, has been engaged in machinery manufacturing for a long time after graduating from university. In 1910, he named the new company Audi. These letters were the prefixes of the Latin name of his previous company.

The logo of Audi cars is four rings, representing the four companies before the merger. These companies were once manufacturers of bicycles, motorcycles and passenger cars. Since the company was originally formed by the merger of four companies, each ring is a symbol of one of the companies.

2. Volkswagen

On May 28, 1937, Ferdinand Porsche founded Volkswagen Development Company with the support of Mercedes-Benz. In September of the same year, it was changed to Volkswagen AG. Volkswagen is Germany's largest and youngest automobile company. It is an international group company headquartered in Walsburg.

Volks Wagenwerk in German means a car used by the public. The VW in the logo is the first letter of the full name.

The logo is composed of three "V"s made with the middle finger and the index finger, which means that Volkswagen and its products must win - win - win.

3. Bentley

Bentley founded his own car company in 1920 and began to design and manufacture the sports car he had dreamed of for many years. The merged Bentley company also produces luxury cars. The two car names "Rolls-Royce" and "Bentley" actually seem to be the same car, but they are just made to have different characteristics and charms according to different users. Bentley sedans are designed to meet the needs of wealthy young people who pursue high-speed driving and seek excitement.

The Bentley sedan logo is based on the first letter "B" of the company name, with a pair of wings, like an eagle soaring in the sky. This logo has been used to this day. In the past, a The "B" symbol that spreads its wings and flies.

4. Skoda

The logo of Skoda Auto retains the winged arrow in the original trademark. This flying arrow symbolizes the company's unlimited creativity, expresses a strong desire to achieve the highest goals, and reflects a serious, responsible and meticulous attitude towards work. The outer ring is widened, with "Skoda" added to the upper part and "Skoda" added to the lower part. Auto". The background color of the logo is green, which symbolizes hope and reflects a strong awareness of environmental protection. It also symbolizes the infinite vitality of the company and indicates that this century-old factory will be rejuvenated.

5. Lamborghini

Lamborghini was founded in 1962, named after its founder Lamborghini, and became famous for its production of V12 engines. In the 1970s, the famous Bertone Design Company designed a sports car with a unique shape. The body was only 1m high, the doors were gull-wing style, and the hood and front windshield formed an overall smooth slope, giving people a strong sense of dynamics. This kind of body is used by Lamborghini's Countache and Di Apollo, both of which are known as the fastest sports cars in the world, with speeds of up to 315km/h and 330km/h.

The logo of Lamborghini is a head full of strength, ready to launch a fierce attack on the opponent. It is said that Lamborghini himself has this kind of bullish temperament that is not to be outdone, and it also reflects the characteristics of Lamborghini's products, because the cars produced by the company are all high-power, high-speed sports sedans. The company name is omitted from the trademarks on the front and rear of the car, leaving only a stubborn cow.

6. Bugatti

The Bugatti sedan is a famous Italian car. It is the product of Ettore Bugatti. Born in an artistic family, in addition to his artistic achievements In addition to his profound attainments, he also has a deep understanding of various mechanical design technologies, so he naturally combines technology and art, so that people can't distinguish which of his works are works of art and which are technical works. This is the unique artistic style of Bugatti cars.

The English letters in the Bugatti trademark are Bugatti, and the upper part EB is the abbreviation of Ettore Bugatti in English pinyin. A circle of small dots around it symbolizes ball bearings, and the background color is red. .

7. Seat

Seat is the largest automobile company in Spain. It was founded in Barcelona in 1950. It is now a subsidiary of Volkswagen AG of Germany.

5. Ford

Ford Motor Company was founded in 1903 by Mr. Henry Ford and is one of the largest automobile companies in the world.

Ford Motor Company owns eight major automobile brands, including Aston Martin, Ford, Jaguar, Land Rover, Lincoln, Mazda ), Mercury and Volvo. In addition, Ford Motor Company also owns Ford Motor Credit, the world's largest auto credit company, Hertz, the world's largest car rental company, and the famous car service brand QualityCare. These world-famous brands contain extraordinary value to Ford and consumers around the world.

Subsidiary brands:

1. Ford

The logo of Ford Motor Company uses the English word "Ford" with white letters on a blue background. Because founder Henry Ford liked small animals, the logo designer painted Ford's English name into a pattern that looked like a little white rabbit.

2. Volvo

Volvo Car Company is the largest automobile company in Northern Europe, the largest industrial enterprise group in Sweden, and one of the 20 largest automobile companies in the world. It was founded in 1924 by Gustav Larsson and Asael Gabrielsson.

“Volvo” means “rolling forward” in Latin. Since its founding, the company has begun to “roll forward” towards the blueprint jointly designed by the two founders. ".

3. Aston Martin

Aston Martin Lagunda was formed by the merger of Aston, Martin and Lagunda.

The Aston Martin car logo is a flying roc with the English words Aston and Martin respectively. It means that the company is like Dapeng, with sprinting speed and lofty ambitions.

4. Lincoln

In 1922, Ford established the Lincoln Department, and in 1939 it established the Mercury Department. In 1949, it merged to become a division of Ford. The department produces Lincoln-Continental and Lincoln-City luxury sedans named after President Lincoln, which are also the official vehicles of choice for several contemporary U.S. presidents.

The Lincoln car logo uses President Lincoln's name as the car logo.

5. Mazda

Zida Motor Company was founded in 1920. Before the 1990s, Mazda Motor Company was always ranked only behind Toyota and Nissan in Japan, and it was also one of the world-renowned Japanese automobile brands.

The "m" in the original Mazda car logo was the first letter of Matsuda's pinyin, and the English pinyin "mazda" was used as its logo. Since Mazda cooperated with Ford, it adopted a new logo. The new design pattern means that Mazda will spread its wings and make continuous technological breakthroughs. With endless creativity and sincere service, it will bravely reach the top of the automotive industry and move towards the new century.

6. Land Rover

Land Rover is a nation in Northern Europe. Since the Rover nation is a brave and warlike pirate nation, the Rover car trademark uses a pirate ship with an open red sail to symbolize It reflects the company's fearless spirit of riding the wind and waves and being invincible. Land-Rover is a world-famous off-road vehicle, and its logo is in English: LAND-ROVER. Land Rover is world-famous for its four-wheel drive vehicles: since its inception, it has been committed to providing its drivers with an ever-improving four-wheel drive driving experience. In the field of four-wheel drive vehicles, Land Rover not only possesses advanced core technology, but is also full of enthusiasm for four-wheel drive vehicles: it is a world-recognized authoritative four-wheel drive innovator. Although Land Rover continues to improve its products, it has always adhered to its fine tradition of perfectly combining company values ????with lean design. Today, Land Rover is the only company in the world that exclusively produces four-wheel drive vehicles. Perhaps it is because of this that Land Rover's values ??- adventure, courage and supremacy - shine in its various cars.

Land Rover's brand value even goes beyond the cars themselves. In addition to its vehicles, Land Rover’s global Expedition fleet, Land Rover Gear apparel and product range, customizable and versatile Land Rover vehicle accessories, Driving Experience Centers with off-road instructors, and active sponsorship of environmental and sports organizations, make Land Rover's image is more attractive. Land Rover now belongs to India's Tata Group.

7. Jaguar

The origin of the name Jaguar can be traced back to 1937. In June of that year, SS Motor Company officially took over Sunbeam (Wolverhampton) Motor Company. At that time, Sir Lyons really wanted to name the car Sunbeam, because Sunbeam had won many championships in world racing and could be described as a symbol of "victory". Unfortunately, there were some problems within the company. In the end, it was forced to abandon the use of Sunbeam as the company's name. Sir Lyons finally chose a name with a crisp pronunciation in various languages-Jaguar, which was named after a flying machine in World War I. Jaguar, also known as "Jaguar" by Hong Kong people, is derived from the transliteration of English JAGUAR.

8. Mercury

In 1935, Edsel Ford, son of Henry Ford, proposed establishing a production line for mid-range cars. . In October 1945, Ford Motor established the Lincoln-Mercury Division, headed by Benson Ford (brother of Henry Ford II). In 1998, Lincoln-Mercury moved its headquarters to Irvine, California.

6. DaimlerChrysler

Chrysler Motor Company is the third largest automobile industry company in the United States. It was founded in 1925 by Walter Chrysler. The company has subsidiaries in many countries around the world and is a multinational automobile company. The company is headquartered in Detroit, USA.

Subsidiary brands:

1. Mercedes-Benz

Founded in 1926, the founders were Karl Benz and Gottlieb Daimler. Its predecessors were the Benz Automobile Factory and the Daimler Automobile Factory established in 1886. After the two factories merged in 1926, they were called Daimler-Benz Motor Company.

In June 1909, Daimler applied to register the three-pointed star as the logo of the car, symbolizing mechanization on land, water and air. In 1916, a circle was added around it, with four small stars inlaid above the circle and the words "Mercedes" below. "Mercedes" means happiness, which means that the cars produced by Daimler will bring happiness to their owners.

2. Chrysler

Lessler Motor Company is the third largest automobile industry company in the United States. It was founded in 1925 by Walter Chrysler. The company has subsidiaries in many countries around the world and is a multinational automotive company. The company is headquartered in Detroit, USA, with current chairman Lee Jacocca and approximately 100,000 employees.

3. Mitsubishi

Mitsubishi Motors Corporation is a member of Japan's Mitsubishi Group. In 1970, Mitsubishi Motors Co., Ltd. was established with joint investment from Mitsubishi Heavy Industries and the American Chrysler Corporation. Mitsubishi produces sedans such as the Gorgeous, Fuso, Mirage, Minica, Bluebird Lancer and Lancer. The company is headquartered in Tokyo and currently produces more than 1 million vehicles annually.

The trademark patterns of Huali, Fuso, Mirage and Minika among Mitsubishi Motors are all designed based on the first letter "M" of Mitsubishi pinyin. The M in Minika's trademark has two colors, the one on the left is red and the one on the right is blue. This color represents enthusiasm and vitality, youth and a rich future.

4. Jeep

Jeep, due to its legendary history and loud and easy-to-remember pronunciation, many people know it, and many people even regard Jeep as an off-road vehicle. Synonymous with cars, it is thought that all off-road vehicles can be called Jeeps. This is a misunderstanding of the name Jeep.

In fact, Jeep is just an off-road vehicle brand and belongs to Chrysler's Jeep company. Its products include the Wrangler and Cherokee.

The meaning of the EEP logo is Jeep in English, and it is also the name of JEEP, a company under DaimlerChrysler that produces off-road vehicles.

5. Maybach

7. Fiat Automobile

One of the top ten automobile companies in the world, Fiat Automobile Company was founded in Turin, Italy in July 1899. , the founder is Giovanni Agnelli. It is the world's first automobile manufacturer to produce minicars. The full name of this company is Turin Automobile Factory, Italy. Fiat (FIAT) is the transliteration of the company's abbreviation, and FIAT is also the trademark of the company's products.

Fiat Group is headquartered in Turin, Italy. The current chairman is the eldest grandson of the founder and his namesake, also named Giovanni Agnelli. Subsidiary brands:

1. Ferrari

Ferrari is the world's most famous manufacturer of racing cars and sports cars. It was founded in 1929 by the world racing champion and epoch-making car design master Enzo Ferrari. The company is headquartered in Modena, Italy.

The Ferrari logo is a leaping horse. There was an Italian pilot who performed very well in World War I. There is such a prancing horse on his plane that will bring him good luck. After Ferrari's initial race win. The pilot's parents, an earl couple, suggested that Ferrari should also print the prancing horse, which brings good luck, on the car. Later, the pilot died in the battle, and the horse turned black. The background color of the logo is the color of the canary of Modena, where the company is located.

2. Fiat

One of the top ten automobile companies in the world, Fiat Automobile Company was founded in Turin, Italy in July 1899. The founder was Giovanni Agnelli. . The company's full name is Turin Automobile Factory, Italy. Fiat (FIAT) is the transliteration of the company's abbreviation, and FIAT is also the trademark of the company's products. The group is headquartered in Turin, Italy.

The logo of Fiat has changed several times. It was originally a shield shape and has been used since the founding of the Italian Automobile Company in 1899. The Turin Automobile Factory in Italy was established in 1906. The logo adopts the first letter F.I.A.T. of the four Italian words in the factory name. This is the origin of Fiat. In 1918, the company decided to cancel the punctuation in the letters, which was written as Fiat or FIAT. In 1921, the round FIAT trademark appeared, and in 1931, the rectangular trademark FIAT began to be used. In order to unify the fonts on the front of the car, Fiat's front logo now uses the current rectangular trademark.

3. Alfa-Romeo

The Alfa-Romeo logo began to be used in the early 1930s. This is the emblem of the city of Milan and the lord of Milan in the Middle Ages. The family coat of arms of the Duke of Scontai. The cross part of the logo comes from the story of the Crusaders' expedition from Milan; the right part is the coat of arms of the Grand Duke of Milan; there are various legends about the snake devouring the Saracens, one of which is It symbolizes that Visconte's ancestors once repelled the "dragon" that caused the people to suffer. In short, this ancient badge has become famous all over the world along with Alfa Romeo sports cars and has become one of the well-known trademarks today.

4. Maserati

The logo of Maserati is a trident placed on a leaf-shaped base. This is the emblem of Bologna, Italy, where the company is located. It is said to be in Roman mythology The weapons in the hands of Poseidon Napqiu show the immense power of Poseidon.

5. Lancia

Lancia (LANCIA) is one of the brands under the Fiat Group and mainly produces luxury cars. Although Lancia cars are currently rare in China, as a famous Italian brand with a long history, it occupies an important place in the world's luxury car market.

8. Renault

One of the top ten automobile companies in the world and the second largest automobile company in France. Founded in 1898, the founder is Louis Reno. Today, Renault Automobile Company has been state-owned and is the largest state-owned enterprise in France.

Subsidiary brands:

1. Renault

Both the company logo and the car logo are four overlapping rhombuses. In recent years, the trademark has been simplified to A rhombus.

2. Nissan

Nissan Motor Company was founded in 1933 and is one of Japan's three major automobile manufacturers.

The word "Nissan" in the middle of Nissan's logo is the Japanese pinyin, which is the abbreviation of Japanese industry. The circle represents the sun, the upper part of the pattern means "aiming for the future of people and cars", and the lower part of the Chinese character is Nissan.

3. Infiniti

Infiniti

" is the brand used by Nissan in the US market. In Europe and Japan, "Infiniti

" A series of derivative models also carry the Nissan logo. Infinite has reliable models, so most of its brand services are maintenance work.

A person from J.D. Power said: "Infinite's positioning is clear from the beginning. Ability to deliver on promises to customers in terms of service.

Even including maintenance, the level of service is second to none. The specialty of Infinity is its short maintenance time. ”

9. Honda Cars

Honda is the world’s largest motorcycle manufacturer, and its automobile output and scale are also among the top ten automobile manufacturers in the world. Founded in 1948, The founder is the legendary Soichiro Honda.

Honda established a trademark design research group in the 1980s, and determined the current three-string speaker trademark from more than 2,500 design drawings from all over the world. It is a framed "H". The H in the pattern is the first letter of the pinyin of "Honda". This logo reflects the characteristics of technological innovation, perfect employees and solid management, as well as a sense of tension and relaxation. A sense of relaxation.

10. Daewoo Motors

South Korea's Daewoo Motors is the second largest automobile manufacturer in South Korea, with an annual output of more than 600,000 vehicles.

General Motors. Daewoo New Company is headquartered in Incheon, South Korea, and owns and manages three production plants in Changwon, Gunsan, South Korea, and Hanoi, Vietnam.

Daewoo Motor Company uses a logo shaped like an earth and a blooming flower to produce. Cars also use this logo as a trademark. The Daewoo logo symbolizes the highway artery extending infinitely into the future, expressing Daewoo's future and development will; the oval represents the world and the universe; the upward-spreading flower reflects the creativity and challenge consciousness of the Daewoo family; the middle part The five solid blue stripes and the six white stripes in between represent Daewoo's unlimited development potential in many fields; blue represents youth and liveliness, while white represents the spirit of unity and sacrifice, expressing the wisdom of the Daewoo family. The entrepreneurial spirit of , creation, challenge and sacrifice shows the "Confucian" style of Daewoo Group