The business plan is a written material compiled by me based on certain format and content requirements that comprehensively displays the current status and future development potential of the company and project to the audience. What templates are there? Here is what I have compiled for you: Business plan template, you are welcome to refer to it, more information can be found in the planning section! Business plan template (1)
xxx company (or xxx Project) Business Plan
Number:
Date:
(Project company information)
Address:
Postal code:
Contact person and position:
Telephone:
Fax:
Website/email:
Confidential
This business plan is a commercial secret, and the ownership belongs to xx company (or xx project holder). The content and information involved are only available to investors who have signed the investment letter of intent. After receiving this proposal, the recipient should immediately confirm it and abide by the following regulations:
1. The recipient shall not obtain the written permission of xx company (or xx project holder) before
Copy, leak or distribute the contents of this plan;
2. If the recipient has no intention of carrying out the project described in this plan, please send this plan to the above address as soon as possible The book is returned intact.
Contents
Report Contents
Summary of the first part (summary of the entire plan)
(Text within 2 to 3 pages)
1. Brief description of the company
2. The company’s purpose and goals (market goals and financial goals)
3. The company’s current equity structure
IV. Funds invested and their uses
V. Introduction to the company’s current main products or services
VI. Market overview and marketing strategy
VII. Introduction to main business departments and performance
8. Core management team
9. Description of the company’s advantages
10. The company’s current capital increase needs to achieve its goals: reasons, Amount, method, purpose, repayment
11. Financing plan (fund raising and investment method)
12. Financial analysis
1. Financial historical data (Sales summary, profit, and growth in the first 3 to 5 years)
2. Financial forecast (the next 3 to 5 years)
3. Assets and liabilities
< p>Part 2 OverviewChapter 1 Company Introduction
1. The company’s purpose (statement of the company’s mission)
2. Company profile information
p>3. Functions and business objectives of each department
4. Company management
1. Board of Directors
2. Management team
< p> 3. External support (external personnel/accounting firms/law firms/consulting companies/technical support/industry associations, etc.)Chapter 2 Technology and Products
1. Technical description and technology holdings
2. Product status
1. Main product catalog (category, name, specification, model, price, etc.)
2. Product characteristics
3. Introduction to products under development/to be developed
4. R&D plan and timetable
5. Intellectual property strategy
6. Intangible assets (trademarks/intellectual property/patents, etc.)
3. Product production
1. Resources and raw material supply
2. Existing production conditions and production capacity
3. Expansion facilities, requirements and costs, and post-expansion production capacity
4. Original main equipment and additional equipment< /p>
5. Product standards, quality inspection and production cost control
6. Packaging, storage and transportation
Chapter 3 Market Analysis
1 , Market size, market structure and division
2. Target market setting
3. Analysis of product consumer groups, consumption patterns, consumption habits and main factors affecting the market
IV. The current market situation of the company's products, the market development stage of the product (blank/new development/high growth/mature
mature/saturated), product ranking and brand status
< p> 5. Market Trend Forecast and Market Opportunities6. Industry Policies
Chapter 4 Competition Analysis
1. No Industry Monopoly
< p> 2. Competitor market share from market segmentation3. Main competitors: company strength, product situation (type, price, features, packaging, marketing, marketing)
Market share, etc.)
4. Analysis of potential competitors and market changes
5. Competitive advantages of the company’s products
Chapter 5 Marketing
p>1. Overview of marketing plan (region, method, channel, estimated target, share)
2. Formulation of sales policy (past/current/plan)
3. Sales channels, methods, marketing links and after-sales services
4. Main business relationship status (agents/distributors/direct sellers/retailers/franchisees, etc.), qualifications at all levels
Recognition standards and policies (sales volume/repayment period
Limit/payment method/accounts receivable/freight method/discount policy, etc.)
5. Sales force situation and sales benefit distribution policy
6. Promotion and market penetration (methods and Arrangement, budget)
1. Main promotion methods
2. Advertising/public relations strategy media evaluation
7. Product price plan
1. Pricing basis and price structure
2. Factors and countermeasures affecting price changes
8. Sales data statistics and sales record methods, and calculation of sales cycle.
9. Market development planning, sales targets (short-term, medium-term), sales estimates (3 to 5 years), sales volume, share and calculation basis
Chapter 6 Investment Description
1. Description of fund requirements (amount/period)
2. Fund use plan and progress
3. Investment form (loan/interest rate/interest rate payment Conditions/share conversion-common shares, preferred shares, optional equity/corresponding
Price, etc.)
IV. Capital structure
V. Return/repayment plan< /p>
6. Description of the original liability structure of capital (time/conditions/mortgage/interest of each debt, etc.)
7. Investment mortgage (whether there is a mortgage/collateral value and pricing basis/ Pricing certificate)
8. Investment guarantee (whether there is a mortgage/financial report of the guarantor)
9. Equity structure after absorbing investment
10. Equity cost< /p>
11. Explanation of the degree of investor involvement in company management
12. Reports (regular reports and capital expenditure budgets provided to investors)
13 , Payment of miscellaneous fees (whether to pay intermediary fees)
Chapter 7 Investment Return and Exit
1. Stock Listing
2. Equity Transfer
3. Equity repurchase
4. Dividends
Chapter 8 Risk Analysis
1. Resource (raw materials/suppliers) risks
p>2. Market Uncertainty Risk
3. Research and Development Risk
4. Production Uncertainty Risk
5. Cost Control Risk< /p>
6. Competition risk
7. Policy risk
8. Financial risk (accounts receivable/bad debts)
9. Management Risks (including personnel/mobility/dependence on key employees)
10. Bankruptcy risk
Chapter 9 Management
1. Company organizational structure
2. Management system and labor contract
3. Personnel plan (staffing/recruitment/training/assessment)
4. Salary and welfare plan
5. Equity distribution and stock subscription plan
Chapter 10 Business Forecast
The company’s sales volume, sales volume, gross profit margin, growth rate, and return on investment 3 to 5 years after the capital increase Estimation and Calculation Basis
Chapter 11 Financial Analysis
1. Financial Analysis Description
2. Financial Data Forecast
1 .Detailed list of sales revenue
2. Detailed list of costs and expenses
3. Detailed list of salary levels
4. Detailed list of fixed assets
5. Balance sheet
6. Profit and distribution statement
7. Cash flow statement
8. Financial indicator analysis
(1) Indicators reflecting financial profitability
a. Financial internal rate of return (firr)
b. Investment payback period (pt)
c. Financial net present value (fnpv)
d. Investment profit rate
e. Investment profit rate
f. Capital profit rate
g. Uncertainty analysis: break-even analysis, sensitivity analysis, probability analysis
(2) Indicators reflecting the solvency of the project
a. Asset-liability ratio
b. Current ratio
c. Current ratio
d. Fixed asset investment loan repayment period
Appendix to Part Three
1. Attachments
1. Photocopy of business license
2. List of directors and resumes
3. List of main operating teams and resumes
4.Explanation of professional terms
5.Patent certificate/production
License/appraisal certificate, etc.
6. Registered trademark
7. Corporate image design/publicity materials (logo design, instructions, publications, packaging instructions, etc.)
< p> 8. Briefings and reports9. Venue rental certificate
10. Process flow chart
11. Product market growth forecast chart
< p> 2. Attachment1. Main product catalog
2. List of major customers
3. List of major suppliers and dealers
4. Main equipment list
5. Site survey form
6. Forecast analysis form
7. Various financial statements and financial forecasts Estimated business plan template (2)
What is logic?
It’s your outline! The first impression of your business plan, if you can’t catch it in the first impression Investors, you're halfway there. We all know that the ultimate purpose of a business plan is to convince investors, so within the scope of the outline, presenting your ideas in an orderly manner is what you must do.
So, when you start writing a business plan, you must have an outline in mind. I hope the reader can read it line by line. This kind of thinking mode is very helpful for starting a business.
Abstract
One sentence explains the origin of the concept. (Entry point)
Explain the needs of the market in one sentence. (Market Prospect)
Explain in one sentence what needs you provide. (Product)
One sentence indicating who else provides these needs. (Competitor)
In one sentence, explain how what you provide is better than what they provide? (Advantage)
In one sentence, explain how you make this "stronger". (R&D)
Explain in one sentence how you make up for "strong" to "need". (Market operation)
In one sentence, explain how much you can earn to meet the needs. (Profit model)
In one sentence, explain how much you earn and what you want us to provide. (Return)
Introduce you in one sentence. (Team advantage)
Just like the thinking logic of the abstract, the main text is carried out within this thinking framework.
If you haven’t registered a company yet, you can change it to “team” and then use the idea of ??“company” to prepare your own plan. Some parts of the idea copy I gave you can be deleted.
Text requirements: Anything that can be said in one sentence, never two.
Chapter 1 Basic Information
What is the name of the company?
Where is the company?
What is the nature of the company?
Who are the shareholders of the company?
What is the holding structure?
What is the company’s main business?
What is the composition of the company’s employees?
How is the company’s finances?
What are the company’s short-term and long-term goals?
Chapter 2 Company Management
Overview.
Who are the top executives?
High-level introduction.
How to divide the work among senior management.
What is a management system?
Which institutions and related staffing should be established after financing.
What incentive mechanisms and reward measures will be adopted by management and key personnel.
Management compensation and whether there is an employee stock ownership plan.
Whether the company has established a personnel management system.
Measures to protect intellectual property rights, technical secrets and trade secrets.
Whether the company has related operations.
Whether the company and its key management personnel are involved in legal proceedings and arbitration events, what impact will it have on the company?