First of all, Tmall stores are divided into three categories: Tmall flagship store, Tmall specialty store and Tmall exclusive store. Combining the three major categories of Tmall, you should pay attention to it when buying or selling a store. What matters.

Precautions when buying a store

The key is to choose a store when buying a store. First of all, you must clarify your needs, what products you plan to make, what type of store you need, and "positioning the store development direction" After that, look for a store that suits you, mainly analyzing the three points of the online store backend, company transfer, and trademark transfer:

1. Items that need to be inspected in the online store backend:

Dynamic situation (mainly depends on whether it affects renewal);

Operation situation (whether the standard is met to determine the annual fee refund ratio);

Category authorization status (to ensure that your products can Release);

Violations (understand the violations to prevent further penalties);

Downgrade (prevent the store from being blocked);

Loan status (understand the store) Arrears);

After-sales and complaints (try not to get involved in foreseeable disputes in the original seller's order);

Restricted marketing (such as whether the through-train diamond exhibition can be normal Use);

2. Items that need to be inspected for company transfer:

Taxpayer qualifications (general, small-scale, determine tax rate);

Registered capital subscription Situation (original shareholder obligations);

Tax status (to prevent tax arrears);

Shareholder status (ensure that the transfer can be signed and transferred normally);

Registered address status ( Understand the fees);

Annual report status (whether the company's annual report status is normal);

Credit and debt status (whether there are potential risks);

3. Need for trademark transfer Items to be inspected:

Trademark status (R/TM), trademark ownership (make sure it is transferred to your own name), trademark category, trademark name and meaning.