Some netizens found that Haitian exported to Japan without additives. Instead, domestic products have added various Heicks technologies. Some netizens said, isn't this a double standard? However, Haitian Soy Sauce has not only failed to answer the questions of netizens, but has always said that it has sued netizens. Ye Wei, Haiti issued a statement and a lawyer's letter. According to the statement, food additives have become an indispensable part of modern food industry all over the world. Their internal control standards at home and abroad are the same, and the labeling requirements in each country are different. This does not mean that China cuisine is worse than foreign cuisine, and some short video accounts have been sued. Haitian's hard-core response not only blackened himself, but also pushed Xin Jifei to the forefront of public opinion.
Some netizens said that they did not pay attention to domestic consumers at all, and enterprises should actively and properly handle problems when exposed, rather than suing anyone. However, some netizens said that it is normal for domestic soy sauce to be made according to our national standards and foreign soy sauce to be made according to each other's standards. With the comments of netizens, CCTV's spicy comments hit the nail on the head.
Haitian Ye Wei never imagined that Xin Jifei's words actually cost his company 300 billion yuan. Recently, Xin Jifei broke the news that the Heicks soy sauce incident continued to ferment, which plunged Haitian flavor industry with a market value of 700 billion into the whirlpool of public opinion. Subsequently, Haitian Ye Wei also responded by denying his double standards, and even took the netizen who broke the news to court.
Some netizens believe that Xin Jifei used what he learned to expose the behavior of unscrupulous merchants deceiving consumers and should be encouraged. However, some netizens believe that octyl fly stigmatizes food additives and will have an impact on the survival of small and medium-sized enterprises. With the continuous fermentation of public opinion, CCTV's spicy comments hit the nail on the head. Before CCTV reported that some unscrupulous merchants' black workshops blended with black sugar with soy sauce would directly lead to food poisoning and liver cancer, reminding consumers not to buy three-no products, but to buy products of big brands.
It can be seen that the hardest hit area of soy sauce is still a small workshop product. In fact, there is absolutely no need for netizens to demonize food additives, and there is no need to make themselves overly anxious. As long as they look at the national standard products, their health can be completely guaranteed. "Don't use conform to national standards as a cover. Isn't the most speechless double standard at home and abroad? "
After the solemn statement, the controversy over Haitian soy sauce additives not only failed to calm down as expected by the company, but triggered a new wave of greater controversy. In the eyes of many netizens, Haitian soy sauce's response is to avoid the heavy weight. What people question is not your standards, but the double standards of your products in domestic and foreign markets.
According to Haitian Ye Wei's statement, the controversy stems from the fact that some short video accounts directly linked obvious rumors such as "soy sauce causes cancer", "eating soy sauce causes hair loss" and "where is the conscience of China people" to Haitian products in order to gain traffic, which seriously damaged the brand image, and their words and deeds have constituted a serious violation of Haitian's reputation right. Not only that, Haitian directly raised this practice to the level of "demonizing food additives and blackening food safety in China".
Paradoxically, Haitian's own statement can also be called "left-right struggle". On the one hand, it emphasizes that additives meet the national safety standards, but on the other hand, it claims that "there are also innovative products that meet the preferences of different consumers, such as delicious and inexpensive 0-addition series and organic soy sauce series".
Some netizens posted photos saying that Haitian soy sauce in Canadian market also contains additives, and the reason why some netizens posted that Haitian soy sauce produced in China is basically the same as the raw materials imported from Japan, why is the ingredient list different? Netizens pointed out that this may be caused by "China and Japan have different requirements for food ingredient lists". For the ingredients, we require all labels, but Japan has no such requirement.