The company's leading products, such as "Flower as Media" brand mattresses, sofas and furniture, have been ranked among the best in the same industry in China for many years in succession, and have been tested by authoritative departments such as the National Furniture Standardization Center for 15 consecutive years to reach the national standard A-level product index. Flower Media brand spring soft mattress and sofa have successively won the honors of "China Famous Brand", "National Inspection Exemption Product", "Famous Brand Recommended by China Furniture Association", "china international furniture expo Design Gold Award, Creative Silver Award", "National User Satisfaction Product" and "National A-class Product". In September 27, the company's registered trademark "Flower Media" was recognized as "China Famous Trademark" by the Trademark Review and Adjudication Board of the State Administration for Industry and Commerce.
The total assets of the enterprise are 51 million yuan, with a total construction area of 12, square meters and more than 1,3 employees. In 28, the enterprise achieved a total industrial output value of 1.15 billion yuan, a total sales income of 1.1 billion yuan, profits and taxes of 88.23 million yuan, and foreign exchange earned by export of 57.38 million dollars. The product sales network covers nearly 5 dealers and specialty stores in more than 2 provincial regions across the country. In addition, there are nearly 4 four-star and five-star hotels in China, and hotels have chosen "flower-based" sofas, soft mattresses, hotel solid wood furniture and other products. At the same time, "Flower as Media" sofas, mattresses and furniture products have been exported to nearly 2 countries and regions such as the United States, Canada, Australia, Japan, Belgium, Britain, France, Germany, the Middle East and South Korea because of their leading technology, excellent quality and standardized management. Over the years, the enterprise's production scale, sales volume, sales revenue, realized profits and taxes, domestic market share, export earnings and other comprehensive economic indicators have been in the forefront of the country, becoming a "leader" in the industry.
At present, the production line of "Flower as Media" mattress, sofa and furniture has realized mechanical automation production, and the company has a large number of advanced production equipment. In particular, the "1.2 million modern mattress production line" put into use in 27 has significantly improved the production efficiency and quality of "flower-based" mattresses. Under the current economic situation, Huawei Media Group has taken a clear look at the demand of domestic consumption and once again invested heavily in the new development of "Aimeida" series of high-grade solid wood American furniture. This will be another promotion to the brand of "Flower as Media". At present, the production and operation of various products of the company are in good condition, and the development of the enterprise is moving towards the predetermined goal.
"Flower as Media" has always taken enhancing the core competitiveness of enterprises, improving brand awareness, reputation, loyalty and satisfaction as its development goal, and attached great importance to enhancing the brand value of enterprises and products, improving the product sales network and after-sales service system, and improving the internationalization level of enterprise management. The market network covers most of the first-and second-tier cities in China, especially in the Yangtze River Delta. After more than 2 years of intensive cultivation, the brand "Flower Media" has a large number of loyal customers. Flower media enterprises have always adhered to the production tenet of "quality is the life of brand-name products" for many years. In 24, they introduced the ISO91 quality management system into their production management. From purchasing raw materials to the delivery of finished products, every working procedure and production organization must follow strict and standardized system operation procedures and technical standards, and implement the post responsibility system to specific people and departments, and implement effective inspection and control throughout the whole process, ensuring that the product quality, especially the factory qualification rate of brand-name products, has reached over 99%. At the same time, new technologies, new materials and new processes are used to continuously enhance the added value of brand-name products. According to the market and customer demand, this year * * * has developed three categories of nearly 2 varieties of new products, of which the proportion of brand-name products is 44.6%, and the total investment in research and development is more than 6 million yuan, including nearly 1.6 million yuan for brand-name products and 113.2 million yuan for new product output value, including 22.3 million yuan for brand-name products, especially the upgrading of brand-name products.