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What are the reasons for trademark transfer failure?

Everyone knows that a trademark is the symbol of a company. When a company develops to a certain stage, it will go to relevant agencies to apply for its own trademark. A good trademark can bring immeasurable benefits to the company. By handling trademark transfer, you can quickly obtain trademark rights, and the success rate of trademark transfer is very high. But there are exceptions to everything, and trademark transfers can also fail. So do you know the reasons for failure? Next, the editor of Bajie will introduce it to you.

What are the reasons for trademark transfer failure?

1. Theft of a registered trademark: that is, someone else transfers a registered trademark privately without the consent of the trademark holder

2. Individual licenses or company licenses are not inspected annually: enterprises with registered trademarks /The business license did not participate in the annual inspection

3. The seals do not match: that is, the seal of the registered trademark and the seal of the transferred trademark are different, and the transfer fails

4. Similar trademarks: If the trademark transferor owns If the trademarks are similar, they need to be transferred together

5. Unregistered trademarks: trademarks that have not been registered during the preliminary review stage.

6. Trademark not renewed: A registered trademark has expired and no renewal application has been submitted within the six-month extension period, or the trademark has been canceled by the Trademark Office.

7. Trademark withdrawal for three consecutive years: Others have submitted a request to the Trademark Office to stop using the registered trademark for three consecutive years.

8. Trademark pattern: Changing the text, graphics and combination of the registered trademark without authorization.

9. The trademark has not changed: changing the name and address of the registrant without the approval of the relevant departments, or failing to complete the change procedures for other matters

Reasons for failed trademark registration

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1. Don’t think about industry generic words when you think of names. Many companies prefer industry generic words when registering trademarks. The reason for this is because they hope that their brands will be recognized by consumers at a glance. What does it do, but a problem arises. The Trademark Law clearly stipulates that registered trademarks cannot be expressed in industry common words because they lack distinctiveness. Therefore, the issue of industry common words is actually a problem in trademark registration. Big trap problem.

2. Far away from the vocabulary favored by the public, there are fewer and fewer particularly eye-catching names. The main reason is that there are fewer and fewer names that were easy to remember and catchy in the early days. Nowadays, personality has become another label, which must be unique, just like "Didi, Mobike, ofo and other popular brands nowadays". In the past, it was impossible for anyone to think of using such a trademark. In fact, the main reason is very simple. Because now the audience has changed, your consumers are changing, and you will fall behind if you are not individualistic, so the same is true for trademark registration. Publicly preferred words have fallen out of favor, so please stay away as much as possible.

3. Try to avoid registering with too many elements. This is not because agencies require you to do more to make more money. In fact, many agencies suggest this because they sincerely help you to use it flexibly in the future and reduce the cost. Be prepared for risks, because the trademark review stipulates that all different elements will be reviewed separately and independently during the trademark review. Some parts will be rejected as a whole. It is very likely that the text can be registered now, but it will be rejected in the future due to other reasons. , you can no longer register if you want to.

I believe that everyone is now very clear about the reasons for failed trademark transfers and failed registrations. I hope that in the future, when handling related business, everyone will pay attention to what Bajie editor said today and be able to succeed in one fell swoop.

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