Wahaha was founded in 1987 with Zong as its founder. Wahaha, headquartered in Hangzhou, Zhejiang Province, China, is mainly engaged in research and development, production and sales of food and beverage. After decades of development, Wahaha has become one of the largest food and beverage enterprises in China and even the world. Wahaha is a famous brand in China.

Wahaha's products cover fruit juice, mineral water, functional drinks, dairy products and many other categories, among which fruit juice and mineral water are particularly popular. Wahaha's advertisements and brand images are full of rich China cultural characteristics and are deeply loved by consumers.

As a leading enterprise in China's food and beverage industry, Wahaha has been committed to improving product quality and safety. The company passed the ISO900 1 quality management system certification and HACCP food safety management system certification, ensuring the quality and safety of products. In addition, Wahaha also actively participated in social welfare undertakings and made positive contributions to the development of China society.

Wahaha name source

Wahaha, a huge beverage kingdom. At the beginning of its establishment, Zong Houqing spent a lot of time naming this nutritious oral liquid produced by his company, and even collected names in the society through the news media.

Others have taken out disciplines such as marketing, psychology, communication, sociology, linguistics and so on to demonstrate these names. It was finally named "Wahaha" for three reasons: First, it is easy to read and remember, and it is easy for children to accept. Second, it can vividly show the happy mood of children after they get Wahaha, and they are very optimistic and positive. Third, there is a widely circulated children's song called Wahaha, which is convenient for brand communication.

Reference Baidu Encyclopedia-Hangzhou Wahaha Group Co., Ltd.