Red rice mobile phone is a dual-card dual-standby MIUI platform smartphone developed by Xiaomi Technology. It is a sub-brand established by Xiaomi Company for the thousand yuan machine market, which allows Xiaomi to complete the segmentation and positioning of the thousand yuan machine market. It is a strategic model for Xiaomi Company to try to diversify its product line. This mobile phone mainly focuses on the low-end mobile phone market. One is to provide TD-SCDMA version, which is mainly sold through the channel of China Mobile. 20 13, 1 1, provide Unicom WCDMA version, and telecom CDMA version is under development. The rear camera of the machine is square, and the flash is located below the camera with Xiaomi Logo printed on it.
20 1 1 year, the first product "Xiaomi mobile phone" was released. 20 14 12, Xiaomi invested in Midea Group 127 billion yuan. 2065438+June 2006, it was announced that Sichuan Hope Bank, a private bank jointly applied by New Hope Group and other enterprises, was officially approved by the China Banking Regulatory Commission. On September 1 day, Xiaomi and China UnionPay officially released Xiaomi Payment. 20 17 1.5, a series of new products were released at the CES show in the United States, including the white version of Mix mobile phone and four new products of Xiaomi TV. 20 17 May, we reached a fund cooperation of1200 million with Changjiang Fund. [3] 2065438+February 25th, 2007, 65438+2007, Xiaomi TV 4C 55 inch sports version was released.
On July 3rd, 20 18, Xiaomi and China Mobile held the signing ceremony of the strategic cooperation agreement.
References:
Millet official website