Current location - Trademark Inquiry Complete Network - Trademark inquiry - Suzhou Suzuki trademark case
Suzhou Suzuki trademark case
What I said upstairs is biased, so I dare to speak frankly.

Haojue and Suzuki have long had technical cooperation, but the year before last, they formally signed a cooperation agreement with Suzuki and became a joint venture. Haojue can produce motorcycles using only Suzuki trademark. At the same time, Haojue also has its own brand management, that is, Haojue motorcycle.

The Suzuki models produced by Haojue include GN/KOOC-0/25Gz/KOOC-0/25HSEN/KOOC-0/25 and the "Star" series in scooters.

Although Haojue can be called Suzuki, it is still different from Suzuki's group. Suzuki's real clique in China is only Qingqi Suzuki.

Qingqi Suzuki is the earliest independent manufacturer of Suzuki motorcycles in China, and it is also the earliest joint venture. The Japanese side has a controlling stake in Qingqi Suzuki, so it has become a small group. It is not difficult to find that Suzuki in Japan gave almost all the original good things to Qingqi Suzuki, and then sold them to Haojue instead.

For example, the GZ 150 of Qingqi Suzuki is a global model. When we arrived at Haojue, it was changed to GZ 125HS.

Haojue's EN 125 bloodline is far less noble than the GSX super family riding Suzuki. The GSX family has members like GSX 1300 Falcon, which has the fastest linear speed in the world, with a speed of over 350 kilometers per hour. What is EN? Ha ha.

Not to mention Suzuki King GS 125, which is also a Japanese original model, Haojue took it and changed it into the Diamond Leopard series.

In recent years, Suzuki also invested GT 125 in Qingqi Suzuki to compete in the low-priced market, which shows the attitude of Japanese Suzuki towards Qingqi Suzuki.

However, although Qingqi Suzuki is his own son, Haojue Suzuki is just a godson. But objectively speaking, the reputation of Haojue Suzuki motorcycles is still good, especially the workmanship of the whole vehicle is very bright and fine. Since Qingqi Suzuki comes from a large state-owned enterprise, its management is not as flexible as that of private enterprises. For many years, the work of the whole vehicle can only be considered quite satisfactory. However, regardless of the technical content and purity of the engine, it is better to ride Suzuki lightly. Although Haojue can make the car more suitable for the national conditions, it is also moderate and has no performance characteristics that the original car should reflect. And people who really play with cars would rather accept shortcomings and have advantages. Generally speaking, luxury cars have no other highlights except workmanship.

In addition, regardless of Qingqi or Haojue, the engines are made in China, and some important accessories are imported. There are no real imported motorcycles, because 1998 the state banned the import of complete vehicles, and individual imported cars had to pay high tariffs. Therefore, joint venture vehicles are all produced and assembled in China, and at most, important parts in the engine are imported. This also makes it difficult for us to appreciate the elegance of the world's high-end motorcycles. The technology in the field of motorcycles has been developing, not as upstairs said, but' nothing'. We can only blame ourselves for seeing too little.

Back to the topic, in China, when it comes to Suzuki, it still refers to Qingqi Suzuki. Haojue Suzuki motorcycles are Haojue Suzuki motorcycles and cannot be called Suzuki alone. The way to distinguish them is very simple, just look at whether the car is a light Suzuki or a Haojue Suzuki motorcycles, because their models are completely different.

PS: There is also a Suzuki joint venture in China, Jincheng Suzuki, which once produced a generation of famous cars' Suzuki Knife', with a single cylinder and four valves and high-speed sharp tools, and later stopped production. At present, there is only one Suzuki model, GX 125, and the evaluation is acceptable.