Zimei braised pork rolls-a century-old brand, a new look in the world
In the late Qing Dynasty and the early Republic of China, at the intersection of Dongting Lake and Jiuqu Jingjiang River, there was an amphibious wharf named "Chabutou". Above the pier, there are many shops in the tea lane, and there are many merchants from north and south, and tourists are in an endless stream, which is very prosperous ... Among many shops, Chen's braised pork, known as "Dongting Xiaoluxian", was very famous at that time. Its pot-stewed taste is marked by the ancient method of small pot-stewed in Dongting area, which is "strange and fragrant, five flavors are sweet, fragrant and beautiful", leaving the reputation of "you must taste it when you smell it, and you must be stupid when you taste it" and "Dongting small pot-stewed taste is beautiful, and the gods are hesitant to eat it". Once famous for its fragrance, it shocked one side. Later, due to the war, Chen braised pork was lost in the war.
In the early days of the founding of the People's Republic of China, Chen's descendants accidentally discovered the ancestral formula, and after 60 years of ups and downs, they gradually resumed their ancestral business. In 2000, Chen's descendants combined with the production technology of modern fashionable leisure snacks, learned from others' strengths, and made several improvements in taste, technology and variety, and innovatively created a private treasure of braised pork rolls, which was "a unique skill in making cakes in Dongting". Once published, it received rave reviews and gradually became popular in Sanxiang area.
In 2008, Chen's braised pork roll, as a famous snack and a famous snack in Sanxiang, was favored by food groups and was rated as a century-old brand. Subsequently, a new image of Zimei braised pork rolls appeared, relying on the century-old Zimei brand, taking chain monopoly as the development model, taking Beijing as the leading starting point, radiating the whole country and being formal.
Ancient Law Achieved China —— About Zimei and Wuhan Yang Zijiang Food Group;
Wuhan Yang Zijiang Food Group is a Chinese time-honored enterprise specializing in the production of traditional handmade food in China. The Group has a professional modern food workshop covering an area of more than 65,438+00,600 square meters, a series of modern equipment such as fully computer-operated far-infrared tunnel furnace equipment and professional automatic molding and packaging machine, and has built an advanced fully-enclosed aseptic cooling room in China, with products covering more than 200 supermarkets such as Zhong Bai, Shangzhong, Wu Shang, Wal-Mart, Metro and Carrefour, occupying a leading position in the same industry.
Zimei brand under the group was founded in the early 20th century, with a history of 100 years. "Zi Mei" had a great influence in the Central Plains in the past. Once as famous as Daoxiang Village and other old brands. Later, it was lost to the world because of the war. Fortunately, the government strongly supported the excavation and successfully preserved it. 20 1 1, Zimei expanded to the whole country, taking "Zimei braised pork rolls" as an opportunity to innovate leisure names. This century-old national brand is flourishing and famous, which makes it glow again.