Grain and Oil Electronic Bidding Trading System
In 2005, in accordance with the instructions of the Shanghai Grain Bureau, Shang Nong Biao spent nearly 5 months developing an "online, on-site transaction Combined with the "grain electronic bidding transaction system focusing on on-site transactions", the "Grain Electronic Bidding Transaction Management Rules" and "Operating Procedures" were formulated. By the end of 2006, three municipal-level electronic bidding trade fairs for grain reserves were successfully held, with more than 600 customers participating in the transactions, and 131,000 tons of grain reserves sold. The transaction price was basically the same as the spot trading market price at that time, which fully reflected the " "Open, fair and impartial" requirements. In order to improve the trading environment, a large-scale renovation of the trading floor was carried out in early 2006. The renovated trading hall has spacious, comfortable seats and complete facilities, and can accommodate 160 people to participate in bidding at the same time.
Online bidding transactions of national grain reserves
The National Grain and Oil Trading Center, as the information center of the State Grain Administration, is responsible for the online bidding transactions of nearly 30 million national grain reserves each year. Headquartered in Hefei City, Anhui Province, this time, under the overall arrangement of the State Grain Administration, it is preparing to set up 10 designated branches in major grain sales areas across the country to further expand the coverage of online bidding transactions for national grain reserves. Recommended by the Shanghai Municipal Grain Bureau, Lin Yongmei, Director of the Network Operations Department of the National Grain and Oil Information Center, visited our market twice on September 19 and October 9, 2007 to inspect the bidding hall and network conditions in the market. , expressed satisfaction with the company's hardware facilities and agreed to allow the company to participate in recent online bidding transactions for national grain reserves. Introduction to the development of the "Shangnongpi (S∧P)" brand The "Shangnongpi (S∧P)" brand is a trademark applied for registration by Shanghai Agricultural Products Center Wholesale Market Management Co., Ltd. from the Trademark Office of the State Administration for Industry and Commerce. "Shangnongpi" company, after years of development, has become the "Shanghai Food and Agricultural Products Safety Demonstration Market". In 2006, 2007, and 2008, the "Shangnongpi (S∧P)" brand won the title of "Brand Building Demonstration Market for Edible Agricultural Products in Shanghai" Market", "Shang Nongpi brand meat is a high-quality and best-selling brand". "Shangnongpi" Company's turnover in 2008 was 6.28 billion yuan, with a transaction volume of 1.03 million tons, of which 110,000 heads of meat were sold annually. The "Shangnongpi (S∧P)" brand, in cooperation with the urban government's "Standardized Vegetable Market" renovation project, aims to meet the needs of the general public to the greatest extent and assists government work as a basis to vigorously develop the "Shangnongpi (S∧P)" brand. ∧P)” brand. In brand promotion, we firmly adhere to the construction of the safety system of edible agricultural products and strictly follow operating procedures to quarantine, stamp and issue certificates for pork entering the market. Follow "standardization" and "standardization" to ensure that "Shangnongpi (S∧P)" brand meat is "fresh every day and affordable every day." Establish and improve the "traceability system" of the agricultural product circulation system, and promise to the society to implement advance compensation. After more than three years of hard work, the "Shang Nong Pi (S∧P)" brand pork counter has developed into ten districts in Shanghai by the end of 2008: Pudong New Area, Huangpu District, Jing'an District, Zhabei District, Luwan District, Xuhui District, Yangpu District, Minhang District, Fengxian District, and Nanhui District; have access to 153 standardized wet markets and 814 specialty stores (counters). Its sales increased, its economic benefits increased, and its market share expanded. According to the business development trend of the market, this year, the "Shangnongpi (S∧P)" brand will be gradually implemented on fruits and fine vegetables, so that the "Shangnongpi (S∧P)" brand will thrive. Develop towards diversification. "Shangnongpi (S∧P)" brand pork is borne by Anxin Agricultural Insurance Company, which maximizes the protection of each link and minimizes the risks of business owners. In order to achieve a win-win situation, the "Shang Nong Pi" company adopts preferential policies for customers who participate in the "Shang Nong Pi (S∧P)" brand meat specialty stores (counters). For franchise operators, the purpose is zero fee, no risk, and full guarantee. , fully assisting franchisees to make profits.