At present, Amazon brand registration has entered the 2.0 era. The materials required for Brand Registration 2.0 are:

1. Registered and valid trademark;

2. Trademark registration number or serial number;

3. Brand logo Pictures;

4. Pictures of products and packaging with brand names. If the product does not have a brand, the packaging must be printed with the brand name;

5. A list of product categories that require a brand name ;A list of countries where branded products are manufactured and distributed. The changes in Brand Registration 2.0 have two benefits: 1. Brand registration only accepts brands with registered trademarks. 2. Added submission of social page. The brand registration process includes website construction and brand registration application, and the time spent on each site also ranges from 4 to 12 months