The enterprise trademark management agency is a national government agency in charge of trademark work and manages trademark work on behalf of the country.

Currently, trademark management organizations vary from country to country. In the United States, the Patent and Trademark Office manages trademarks; in Japan, the trademark management agency is the Intellectual Property Office, which is under the Ministry of International Trade and Industry; in Brazil, the Industrial Property Office is responsible for trademark registration management; in the United Kingdom, the Director of the General Office of Patents, Designs and Trademarks is in charge of the trademark registry.

my country's trademark management implements a centralized registration and hierarchical management system. The Trademark Office of the State Administration for Industry and Commerce is in charge of national trademark registration and management, formulates trademark policies and trademark regulations, and guides and coordinates local levels. The industrial and commercial administrative organs manage trademarks; local industrial and commercial administrative organs at all levels manage trademark affairs within their respective jurisdictions. Such a management system not only maintains the seriousness and unity of trademark laws and regulations, unifies and standardizes the national trademark registration management work, but also strengthens local trademark management work at all levels.