What are the requirements for merchant authorization letters when joining JD.com? JD.com’s standards for merchants to settle in? What are the trademark requirements for merchants to settle in JD.com?
With the rapid development of the e-commerce industry, opening an online store has become a social trend. The JD platform has attracted a large number of merchants with its super high traffic, but opening a store on the JD platform requires submitting a lot of information, including business licenses, tax registration certificates, etc., so everyone must submit their business license and tax registration certificate. Open the store successfully. Secondly, many people are not very clear about the trademark issue of Tmall and JD. Are there any requirements for trademark authorization for opening a JD store? What are the requirements for merchant authorization letters when joining JD.com? The following will give you the answer:
1. Jingdong’s regulations on authorization letters for merchants
The merchant is an individual holding trademark authorization: the name of the trademark authorization document and the name of the trademark holder Consistent, provide the ID card of the authorizer;
The legal person of the company is the trademark registrant: a trademark authorization document from the legal person to the company is required, and the ID card of the legal person is provided;
Provide the documents from the trademark holder to The complete authorization link of the settled company, the authorization letter must authorize the full name of the settled company, and cannot only authorize the store;
2. JD.com’s standards for merchants to settle in
Invitation to settle in: JD.com invitation When powerful brands settle in JD.com, they have high requirements for settled companies;
Merchant self-recommendation: Merchants fill out the application for settlement through JD.com’s official entrance. Currently, the success rate of self-recommendation is very low. Because the qualifications of the settled merchants are incomplete, the brand influence is not enough, etc.;
Setting in on behalf of the settling platform: Merchants find agency settling service providers to settle in JD.com. Professional and formal settling in agency service chambers will be based on the specific requirements of settled merchants. Develop a settlement plan according to the situation to ensure a higher success rate;
Trademark requirements for settling in Jingdong Mall:
Trademark is a necessary condition for settling in e-commerce, and merchants who need to settle in Jingdong Mall Relevant trademark documents must be submitted: including the "Trademark Registration Certificate", the trademark acceptance notice, or the authorization letter for the trademark use license. What are the requirements for corporate trademarks when opening a store on JD.com? Is a trademark necessary for opening a store on JD.com? The requirements for trademarks to enter Jingdong Mall include the following points:
01 Trademark holder qualifications
Jingdong Open Platform does not currently accept applications from individual merchants, so the name of its registered trademark The trademark must be under the name of a company, not an individual.
02 Trademark status qualifications
Jingdong will not accept applications that have not obtained the "Trademark Registration Certificate" or the Trademark Acceptance Notice. For the TM trademark, a Trademark Acceptance Notice is required, and Registration application time must be six months.
03 Trademark formal qualifications
JD Trademark does not accept applications for purely graphic trademarks. The trademark applied for registration can be text, number, letter, three-dimensional, color combination or any combination of the above elements.
04 Store type requirements for trademarks
①Flagship store, the seller will settle in with the R trademark or TM trademark status of its own brand, or open a brand on JD.com’s open platform issued by the rights holder With the authorization document of the flagship store (the authorization document should clearly indicate exclusivity and irrevocability), you can open a store on JD.com’s open platform.
② Specialty stores, sellers holding other people’s brands can enter with R trademark or TM trademark status, and have authorization documents to open stores on JD.com’s open platform.
③Specialized stores that operate two or more other people’s or private brands under the same first-level business category on JD.com’s open platform can open stores with products registered under R trademark or TM trademark status.
The above is what are the requirements for trademark authorization for opening a JD store? What are the requirements for merchant authorization letters when joining JD.com? JD.com’s standards for merchants to settle in? What are the trademark requirements for merchants to settle in JD.com? related requirements. For more information about trademark issues on the JD.com platform, please feel free to consult a professional intellectual property consultant!