Puma’s pronunciation: British [?pju?m?] American [?pu?m?]
Puma is a German sports brand that proposes a new brand slogan, Forever Faster, and provides professional design Sports equipment, products cover the fields of running, football, golf and even racing. PUMA Group owns the brands PUMA, Cobra Golf and Tretorn.
In 2004, Puma announced that through a cross-border cooperation with BMW Mini, Puma would become the clothing supplier of the BMW-Williams team, which had the highest reputation for winning the F1 championship in 2004.
Extended information:
1. Brand history
PUMA was founded in 1948 in Milan, Herzog, Germany. PUMA in Chinese is Puma, which means puma. A large multinational company in Germany that mainly produces shoes and sportswear. Founder: Rudolf Dassler.
Rudolf Dassler joined his younger brother Adolf Dassler (nicknamed Adi) in the Dassler company in Herzollach in 1924 and changed the company's name to Dassler Brothers. .
In the mid-1930s, Dassler Brothers grew into a leading global sports shoe brand with nearly a hundred employees and more than 30 styles. After World War II, Dassler Brothers resumed business with 47 employees and extracted rubber from canvas and U.S. military fuel tanks to make the first post-war sports shoes.
2. Brand Events
In 1924, his elder brother Rudolf Dassler (1898-1974) and his younger brother Adolf Dassler (1900-1978) established "Dassler". Le Brothers" shoe factory.
In 1967, the PUMA NO.1 trademark was officially born. It was a jaguar designed by the famous German cartoonist LUTZ BACKES.
In 1986, football king Maradona used his famous "Hand of God" and "Goal of the Century" to help the team win the World Cup championship. In the same year, PUMA transformed into a joint stock company.
In 2008, PUMA entered the sailing regatta VOLVO, with 12 stops around the world, the last stop being Qingdao, China.
In 2010, PUMA released the latest "Maradona 50th Birthday Commemorative Edition" sneakers to commemorate the 50th birthday of football king Maradona.
Baidu Encyclopedia-puma