"Playboy" is a world-famous brand founded in 1953 in Illinois, USA.

Playboy was founded in 1953. It is a media group listed on the New York Stock Exchange in the United States. It publishes a variety of publications, as well as television, film and other businesses. Among them, Playboy magazine is not only published in the United States, but also publishes local versions in many countries. Despite fierce competition, its average circulation today can be maintained at about 3.2 million copies, and it is purchased by about 10 million American adults every month.

Twenty-five years ago, "Playboy/Playboy" began to develop overseas markets. There are 19 editions around the world, shared by 5 million readers (mainly men) in different countries. Playboy and its bunny girl trademark have become one of the symbols of American culture.

Extended information:

Playboy is a brand of Playboy Enterprises International, Inc., English name: Playboy Enterprises International, Inc. The company was founded in 1953 and is mainly engaged in the entertainment industry. Its subsidiaries include cosmetics, bags, magazines, media and other fields.

The "Playboy" clothing series brand was launched under the leadership of Hugh Hefner, the founder of Playboy Enterprises International, Inc.

The American "Playboy" brand has gradually moved towards a people-friendly approach since its birth in 1953 as a high-end brand. From celebrities and dignitaries to ordinary consumers, everyone has a "Playboy" in their hearts. Gongzi”, it became one of the most popular brands in the world. In 1973, after the "Playboy" brand experienced rapid development, the problem of unclear positioning gradually became apparent, and high-end customers continued to lose.

In order to meet the needs of high-end consumers, founder Hugh Hefner has developed noble series based on the "Playboy" brand - "VIP Playboy" and "Playboy GOLF" series, famous in European and American markets for its fashionable styles, selected fabrics and top-notch workmanship. It is this creative spirit coupled with a unique understanding of enjoying quality life that has enabled "American Playboy" to achieve its glorious today and imaginative tomorrow.

Products:

Cosmetics, bags, magazines, media, etc.

Glasses

Playboy glasses continue the style of the Playboy brand , the traditional men's series is designed with stability and restraint as the design orientation, the neutral trendy retro series leads the world's popularity, and the colorful plastic frame series fully demonstrates the passionate and unrestrained characteristics of young consumer groups. In addition to maintaining the past tradition of focusing on middle-aged consumer groups, the new PLAYBOY glasses have designed a series of new models specifically for young consumer groups and women, which can be divided into traditional men's frames, neutral trendy retro frames, colorful plastic frames and popular sunglasses series.

Each design has its own special emphasis and features, and is suitable for male and female consumers of different ages from 15 to 50 years old. The colorful plastic frame vividly expresses the passionate and unrestrained characteristics of the young consumer group. It is stable and restrained, neutral and retro, fashionable and easy to match. Marketing of the internationally renowned "PLAYBOY" brand of glasses, leading the new fashion trend in glasses.

E glasses network is a platform exclusively selling various brand-name glasses such as Playboy glasses. The Playboy glasses on it are sold directly from the manufacturer, so both price and quality are guaranteed.

Reference: Baidu Encyclopedia-Playboy (Hugh Hefner founded the corporate brand)