The company is mainly engaged in the production, processing, blending, packaging, distribution, wholesale and retail of tea, tea products, and tea derivatives. The main feature is the sale of self-made jasmine tea. Its characteristics are: fresh and long-lasting aroma, mellow and sweet taste, clear and bright soup color, and resistant to soaking. It is affectionately called Yutaixiang by consumers. Eight varieties of Wu Yutai's Jasmine Peony Hydrangea, Jasmine Snow Needle, and Lotus Green Buds have won gold medals at the International Famous Tea Competition for three consecutive years, and won gold medals at the Japan and South Korea Tea Competitions. After more than a hundred years of development, Wu Yutai has become a medium-sized chain operation enterprise with more than 100 chain stores, a distribution center, a tea culture exhibition hall, a tea art performance team and two teahouses, with annual sales exceeding 100 million yuan. The famous Chinese time-honored brand has a high reputation in the same industry in China.
The company adheres to the quality creed of its predecessors, fearing failure, fearing endless harvest, insisting on quality-oriented, and has established its own tea bases in Zhejiang, Yunnan, Guangxi, Fujian and other tea producing areas, employing various tea production bases. As a tea expert, we ensure the quality of tea from the source. The company is the first tea enterprise to pass the ISO9001 international quality system certification, and controls tea quality throughout every process and link. Wu Yutai is meticulous about product quality, and the company's testing standards are twelve more than the four national standards, making the quality of tea at the leading level in the same industry.
Wu Yutai attaches great importance to enterprise management, regularly conducts business training for employees, focuses on improving the quality of employees, and constantly increases the technological content of enterprise management. He has cooperated with Lenovo and Tsinghua Tongfang to implement network management for all chain stores. The six unifications of chain operations have been realized.
Wu Yutai put forward the service concept of doing everything for customers, everything for customers, and for all customers. He adhered to honest management and advocated humanized services, treating consumers as relatives and satisfying customers' needs to the greatest extent.
Wu Yutai brand tea is a famous brand product and famous trademark in Beijing, and has won many domestic and international awards. The company has successively won the titles of China's Commercial Famous Brand Enterprise, Trustworthy Enterprise, National Demonstration Store with No Counterfeit Products in Hundreds of Cities and Thousands of Stores, Consumer Satisfaction Unit, National Advanced Unit of Spiritual Civilization Construction, National Outstanding Leading Food Enterprise in the Food Industry, and China Chain Franchise Outstanding Enterprise Management Award. , Beijing Excellent Franchise Brand, Beijing Model Collective and many other honorary titles.
Across three centuries, good tea has always been the same. Wu Yutai will unswervingly adhere to the business management philosophy of seeking refinement, trustworthiness, and truthfulness, pursue a modern enterprise management model, and focus on tea quality to satisfy customers. We take demand as our responsibility, devote ourselves to the spread of tea culture, strive to make the enterprise more refined and stronger, and move towards a better future along the path of sustainable development.