The Yunnan Cigarette Factory was established in 1942, merged with the Kunming Cigarette Factory in 1957, and changed its name to Kunming Cigarette Factory in 1964. It is one of the four key enterprises in China's cigarette industry. Its famous cigarettes such as "Yunyan", "Red Camellia", "Camellia", "Dachongjiu" and "Shangri-La" are famous at home and abroad. In 2002, "Yunyan" was rated as "China's Famous Brand Product", becoming one of the few products in China's tobacco industry and Yunnan Province to have both "China's Well-known Trademark" and "China's Famous Brand Product". The "IF" brand cigarettes produced in cooperation with South Korea are the largest brand of cigarette exports in Yunnan. Hongyun Honghe Tobacco (Group) Co., Ltd. was officially established on November 8, 2008, and Kunming Cigarette Factory was placed under its umbrella.
The Kunming Cigarette Factory, located on the Yunnan-Guizhou Plateau, has the most suitable raw material production base for growing flue-cured tobacco in China, has domestic first-class and world-advanced technical equipment, has industry-leading scientific research and development capabilities, and has strict, scientific It has an internal management mechanism and an advanced quality management system and marketing service system - Kunyan implements "zero-defect quality" management and regards consumer judgment as an important criterion for quality; Kunyan strives to create value for dealers and consumers , segment the market, and provide high-quality products and services for different regions and different consumer needs. The company implements the idea of ??"all-employee marketing" and implements the marketing strategy of "one province, one policy" and "one province, one product", strengthens commercial and industrial cooperation, and conducts market research and product development based on different regional consumer characteristics and preferences. Position, develop and promote regional exclusive products to adapt to the diversity and variability of the market and win broad market prospects.
The company adheres to being market-oriented and taking into account both social and economic benefits. It has been rated as "National Excellent Enterprise in Ideological and Political Work" and "Civilized Unit of Yunnan Province" many times. In 2002, it was awarded " Create advanced industries with spiritual civilization across the country.” The construction of corporate spiritual civilization has entered the country's advanced industries. 1. “Dachongjiu” was born in 1922;
2. “Red Camellia” was born in 1957;
3. “Yunyan” was born in 1958;
< p>4. “Camellia” was born in 1972;5. “Shangri-La” was born in 2002.