Li Jiaqi is a well-known anchor with goods. As long as people who like to buy things online, almost all have heard the name of Li Jiaqi, and Li Jiaqi has an iconic voice, that is? OMG, buy! Buy it! ? It is brainwashing and demonic, and it has an inexplicable incitement to attract consumers to spend money in the live broadcast room in Li Jiaqi. Now this kind of voice has become a symbol of Li Jiaqi. Li Jiaqi also applied for the registration of the voice trademark, but it was rejected.
Some people think that the sound trademark registered in Li Jiaqi was fortunately rejected, otherwise? OMG? May constitute infringement. In fact, the concerns of netizens are unfounded. Whether it constitutes infringement has a very clear judgment in China. If it is only used for daily use, it does not constitute infringement, but if it is used for commercial purposes, it is regarded as infringement. Li Jiaqi also responded during the live broadcast, fearing that some unscrupulous merchants and "Three Five" products would use their own voices to promote it, so he thought of registering trademarks. This is a protective registration.
I don't think this trademark has any adverse effects, because now many video bloggers and unscrupulous merchants use Li Jiaqi's name and voice to mislead consumers, and edit their own products and Li Jiaqi's videos in the live broadcast room, giving consumers a feeling of being recommended by Li Jiaqi, which is undoubtedly an act of rubbing heat and consuming Li Jiaqi's trust.
After successful registration, it can avoid the phenomenon that some bloggers rub the heat and traffic of Li Jiaqi, and it can also avoid the damage to consumers' rights and interests. When you buy things, you should also be rational, and don't go crazy when you are in Li See.