1, brand positioning: Lenovo is mainly positioned for business and home users, paying attention to practicality and stability, and its design style is relatively stable. As a brand-new brand of Lenovo, Laiku mainly faces the young market, pays attention to fashion and personalization, and meets the aesthetic needs of young people.
2. Product positioning: Lenovo's products mainly serve the business and office markets, emphasizing high efficiency and stability, while Cool Show is mainly positioned in the game and entertainment markets, adopting technologies such as high refresh rate and low latency to meet the needs of players for game experience.
Lenovo is a world-renowned technology company, and its development process is full of innovations and breakthroughs. From the establishment of 1984 Lenovo Group, to the listing of 1994 on the Hong Kong Stock Exchange, and then to the leading position of 1996 in domestic pc brands, Lenovo has always maintained a leading position in the field of science and technology.