The woman actually did not choose to appeal the court’s decision, and it is reported that the woman has now reached a preliminary settlement with Luzhou Laojiao. In fact, this matter started in 2020. In 2020, Ms. Zhang accidentally shot a video of a cat licking her feet, and the background music of this video was an advertisement for Luzhou Laojiao 1573. music. However, what Ms. Zhang did not expect was that this video became popular after it was posted on the Internet, and the number of clicks increased.
After the video went viral, Luzhou Laojiao actually sued directly. The reason for Ms. Zhang's lawsuit was infringement and insult. After the lawsuit was filed, the court also sentenced Ms. Zhang to be guilty of infringement and insult, and ordered to compensate Luzhou Laojiao 70,000 yuan. This incident also quickly attracted attention on the Internet. Most people feel that Luzhou Laojiao, as a big brand, is indeed a little cautious and even a little fussy.
However, some people expressed support for Luzhou Laojiao. These people said that if it infringes, it is an infringement and should not be related to the strong or the weak. This group of netizens feel that even if they are weak, they You cannot infringe casually, let alone insult a certain brand arbitrarily. Of course, everyone has their own opinions on this matter after it has fermented, but the court has already made a decision. Many people suggested that the woman could continue to appeal, but in the end the woman gave up the appeal and reached a settlement.
In fact, after this incident, the stock price of Luzhou Laojiao also fell a lot. Of course, some people said that the drop in Luzhou Laojiao’s stock price did not have much to do with this incident. After all, the recent period At that time, the market was in a downward trend. However, it is undeniable that Luzhou Laojiao’s behavior has indeed brought trouble for itself. After all, Luzhou Laojiao is a big brand, and its layout should be larger, so now Luzhou Laojiao is actually willing to reconcile with the other party.