Cat Shop Xia reminds you to meet four basic qualifications:

1. Having an enterprise business license

2. Having a registered capital of not less than RMB 1 million (including RMB 1 million);

3. Having the right to use a trademark or trademark

4. Being qualified as a general taxpayer

Costs involved in entering Tmall:

Registered capital+deposit+annual fee for Tmall software services+others

(1) Registered capital is not less than RMB 1 million, and some categories are not required.

(II) Tmall security deposit

① Security deposit is a guarantee used by Tmall platform to ensure that merchants operate in accordance with the Tmall Service Agreement and the relevant provisions of Tmall regulations, and to pay liquidated damages to Tmall and consumers according to the Tmall Service Agreement and relevant rules when merchants violate the rules.

② different types of shops and different brands and trademarks have different deposit fees.

it is divided into the following situations:

tmall flagship store/specialty store +R bid =5W

tmall flagship store/specialty store +TM bid =1W

tmall specialty store +R bid =1W

tmall specialty store +TM bid =15W

③ Deposit:

New store opening: one-time deposit after the application is approved. Merchants need to make up within 15 days. If they fail to make up within the time limit, Tmall will supervise the store until they make up. In addition, as long as there is no violation, the deposit can be refunded if you are not prepared to continue to open the store.

(3) Annual fee of Tmall software service:

The annual fee of Tmall software service can be refunded annually. It is the platform that returns the annual fee of technical service paid by the merchants conditionally in order to encourage them to improve their services and increase their business scale.

you need to meet three basic assessments at the same time:

① meet the sub-requirements of basic service assessment

② have not been retired due to violations or have "deducted points greater than 12 points at one time" for two or more times

③ meet the annual sales corresponding to the return ratio of the annual technical service fee

Tmall's annual technical fee is divided into 3, yuan or 6, yuan, and the annual technical fee will be refunded according to your current sales amount, for example, whenever a transaction is made. If this commission is full of the annual technical fee you paid in that year. The annual fee for this technology is also refundable.

the following is a comparison of some categories of annual fees: