The current online store valuation function is better than Yibaidian. It has set up different calculation models for Taobao stores and Tmall stores. The system will conduct scientific and effective evaluation of all relevant information of the store. Analysis, the final data is obtained. Of course, this tool only provides a reference for all parties to the transaction. It cannot be said that the price obtained through this function is the price at which the online store should sell, because the selling price of the online store is generally paid by the seller, that is, the seller The selling price can be set freely.

The level of a Taobao store is only the most intuitive factor that affects the price. In fact, the increase in the store's reputation level is not exactly proportional to the increase in price. In addition to the reputation level, the store category also affects its price. Important factors, for example, some stores are in virtual categories, and some stores are in physical categories. In the market environment, it is easier for stores in popular categories to make money, and naturally the selling price will be higher. In addition, the online store's illegal score deduction record and the online store's dynamic score will also have an impact on the store's price. No one is willing to spend a lot of money to buy a store with serious score deductions or ultra-low ratings, because this will affect future operations. Have a big impact. There are also some online stores with special qualifications that can often offer high prices, such as corporate stores, global shopping stores, etc.

The price of the Tmall store needs to refer to the following aspects: such as the dynamic rating of the Tmall store seller, the category of operation, whether there is a trademark, whether the store has been punished, whether it is a flagship store or a specialty store , is it an R mark or a TM mark, etc.