Are there any latest regulations on the procedures and fees required for trademark registration in Shanghai? How to register a trademark in Shanghai? The editor has brought you relevant knowledge about "Shanghai trademark registration", which may be There's just what you need. How much does it cost to register a trademark in Shanghai (for reference only)

Registration fees are charged according to category and number, and the fee for each trademark in each category is:

RMB 1,900 (valid for ten years, including ten years Fees for domestic companies or individuals, including 1,000 state fees and 900 agency fees)

3,000 yuan (valid for ten years, including ten years of fees, for foreign companies or individuals, including 1,000 state fees and 900 agency fees) Fee 2000) Detailed process of Shanghai registered trademark

Trademark registration process 1. Formal review

After formal review, the application procedures are complete and the application documents are filled in in accordance with regulations, the Trademark Office will issue an acceptance letter Notice.

If the application procedures are incomplete or the application documents are not filled in as required, a notice of rejection will be issued and returned, and the application date will not be retained.

If the application procedures are basically complete or the application documents basically comply with the regulations, but if supplements and corrections are needed, the Trademark Office will issue a notice of supplements and corrections to the trademark registration application. If the applicant makes corrections within the time limit and returns it to the Trademark Office, the application date will be retained; if the applicant fails to make corrections or makes corrections beyond the time limit, the Trademark Office will issue a notice of rejection and return it, and the application date will not be retained.

Trademark registration process 2. Substantive examination

After passing the formal examination, the trademark application enters the substantive examination. After substantive examination, any trademark application that complies with the relevant provisions of the Trademark Law will be initially reviewed and approved by the Trademark Office and announced.

If the application is rejected, a rejection notice will be issued to the applicant.

If the Trademark Office believes that the contents of the trademark registration application can be revised, it will issue an examination opinion. If the applicant responds within the time limit, the Trademark Office will continue the examination.

For trademarks that have been preliminarily approved after review, the China Trademark Office will announce them in the "Trademark Announcement".

Within three months from the date of announcement, anyone can object to a trademark initially approved by the China Trademark Office.

If there is no objection or the objection is ruled not to be established, the China Trademark Office will approve the registration, issue a trademark registration certificate, and announce it in the "Trademark Announcement"; if the objection is ruled to be true, the registration will not be approved.

Request for review

If the applicant is dissatisfied with the Trademark Office’s rejection of the trademark registration application during the trademark registration process, he or she may request a review from the Trademark Review and Adjudication Board. The Trademark Review and Adjudication Board will make a final decision on whether to grant registration or not, and notify the applicant in writing. If the party concerned is dissatisfied with the Trademark Office's objection ruling, he or she may request a review from the Trademark Review and Adjudication Board. The Trademark Review and Adjudication Board will make a final decision and notify the parties in writing. How to register a trademark name in Shanghai?

1. Introduce the descriptive formula

This is the most commonly used method. The terms used in this method are plain and popular. Some introduce the place of origin, such as Shanghai, Qingdao, and Tianjin; some introduce the effects, such as: Shenli, Yishili, Forever, Yongfang, Jianmin, and Ruyi.

2. Metaphoric type

The characteristic of this method is that the name is a metaphor, which refers to a certain aspect of the product, such as: the name of the TV, "Changhong" means brilliant , "peony" means bright, "peacock" means colorful.

3. Implication

The characteristic of this method is that although the name is not a metaphor, it can vaguely reveal more other information. For example, "华日" implies the Japanese technology of the product, "aerospace" implies cutting-edge technology, "manly" cigarettes imply a certain style standard and value orientation, and Yuyang brand blanket implies the material of the blanket.

4. Symbolic style

The characteristic of this method is that the name can give people rich associations. For example, the Great Wall symbolizes a creative spirit, and the Yellow River symbolizes the antiquity of the Chinese nation. These are relatively concrete symbols. Some are more abstract, such as "double ring" and "triangle", which can only be left to consumers to freely associate and have different opinions.

5. Authoritative style

The characteristic of authoritative style is naming with authority. Or borrow celebrities, such as "Li Ning Pai", "Xinghai Pai" or self-proclaimed authority, such as "Tianwang Pai", "Bawang Pai".

6. Blessing style

The characteristic of wishing style is that the name has an auspicious and festive color. Such as "good luck", "big fortune", "happy success", "double happiness" and so on.

There are many naming methods. Here is a rough list of the most commonly used ones. The specific application must be handled flexibly according to the actual situation. What are the benefits of Shanghai word trademark?

General trademarks can include words and patterns. However, we recommend that when you apply for a registered trademark, it is best to focus on text. This is because:

When applying for a registered trademark, the search for existing trademarks (including registered and unregistered ones) is mainly based on text. This makes it difficult to determine whether your trademark image is the same or similar to an existing trademark image. Including the trademark pattern when registering a trademark will undoubtedly greatly increase the probability of rejection of the registered trademark application. At the same time, even if your application is approved, the possibility of others suing you for trademark infringement in the future is greatly increased. For example, McDonald's has successfully fought in court several times to prevent other trademarks from using a similar golden bow pattern in its trademark. This means that the owners of these trademarks must abandon their currently registered trademarks, redesign and apply for new registered trademarks;

One of the most important criteria for judging whether a trademark is similar is to see whether its words are similar to those of other trademarks. The words in the trademarks are similar. If you successfully register a word trademark, you have actually deprived others of the right to use the same name to promote their products or services, regardless of how the pattern of their trademark is different from yours. This has actually achieved your purpose of registering a trademark;

Except for a few trademarks with huge advertising investment and extremely special designs, it is generally difficult for people to remember the pattern of a certain trademark and base it on it. Establish a connection between the trademark image and the product or service. What your customers will remember is the text of your trademark. Registering a word trademark can achieve twice the result with twice the result;

When using a registered trademark in the future, you can use the registered trademark (with the mark) and the unregistered pattern trademark at the same time. Intuitively, this is not much different from registering a trademark image and text together.

Another advantage of this is that if you need to modify the trademark pattern in the future, you do not need to apply for a new trademark. History has proven that the frequency of modifications to trademark images is much greater than the frequency of modifications to trademark text.

Of course, if the trademark pattern you design is truly unique and has great market value, you should include it when applying for trademark registration. Another more feasible method is to register the pattern trademark and word trademark separately. In this way, even if the registration of the pattern trademark is rejected, or the pattern trademark is challenged by others for trademark infringement in the future, your registered word trademark will not be affected.

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