Legal analysis: Trademark agency process: If a trademark agency wants to obtain trademark agency rights, it needs to register with the Trademark Office and obtain agency rights after approval by the Trademark Office. Trademark agencies include service agencies registered by the industrial and commercial administration departments to engage in trademark agency business and law firms engaged in trademark agency business.
Legal basis: "Trademark Law of the People's Republic of China"
Article 18 To apply for trademark registration or handle other trademark matters, you can handle it yourself, or you can entrust it to be established in accordance with the law. trademark agency.
When foreigners or foreign enterprises apply for trademark registration and handle other trademark matters in China, they should entrust a trademark agency established in accordance with the law to handle it.
Article 19 Trademark agencies shall abide by the principle of good faith, abide by laws and administrative regulations, and handle trademark registration applications or other trademark matters as entrusted by the agent; A person's business secrets shall be subject to confidentiality obligations.
If the trademark applied for registration by the client may be prohibited from registration under this Law, the trademark agency shall clearly inform the client.
If a trademark agency knows or should know that the trademark applied for registration by the client falls under the circumstances specified in Articles 4, 15 and 32 of this Law, it shall not accept its entrustment.
Trademark agencies are not allowed to apply for registration of other trademarks except for trademark registration for their agency services.